Odia singer reaps a prestigious campaign: the deal of millions is exposed

The campaign will coincide with the launch of the new collection for the summer of 2023 and will include, among other things: videos on television that will air on channels 12 and 13, billboards nationwide, digital advertising, in the press, in magazines, on social networks, at the brand’s points of sale and on Odia Azoulay’s digital assets.

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Next to the singer Odia will be photographed Eder Cohen, the fashion designer from Ashdod, who survived the serious accident in Tulum, Mexico (last January, 2023), during which she lost her hand. Adar, who is undergoing long rehabilitation at Tel Hashomer Hospital, from which she is expected to be released in the coming days, in preparation for the campaign filming.