The Iranian Group is establishing a unique investment fund in the amount of more than NIS 100 million. The fund will invest and accompany leading startups mainly in the field of retail and fashion. In addition to the financial investment, the group will also serve as Design
partner And will provide relevant startup environments with start-up environments, including shops, warehouses, DATA
And more.
The group will lead together with the developers the development of the idea and product in partnership with the world’s leading international brands, and will also enable sandbox
Extensive network infrastructure ranging from Factory 54 stores and brand stores, supply chain, technology systems, data and more for the benefit of testing the product in a real environment, adapting it to market needs and POC Local in favor of international brands. The startups will be accompanied by senior mentors of the organization, and they will have direct access to more than 120 leading brands in the world of international luxury and fashion.
Roni Irani, the founder and owner of the Irani Group: “In the last 150 years the retail has hardly changed, we are facing a revolution, and the retail world as we know it will undergo a dramatic change.
The ability to get a product within two hours and the world’s biggest competition added significant pressure on the traditional retail as well as on the ecommerce worlds, And the companies that will survive will be the ones that will know how to adopt and develop significant innovation. A combination of a variety of significant technological innovations is required that will enable the retail revolution. Israel is a global center for innovation and is at the forefront of technology. We see the connection between leading startups and international brands as an opportunity to create a meaningful ecosystem. “
Amir Rosen, who has served as the Group’s VP of Technology and Information Systems for the past three and a half years, will serve as the CEO of the Investment Fund..
Michal Klish, who managed the group’s business development and strategy
, Photo for senior vice president of investment and strategy (senior
VP). The group has recently begun finding a replacement for Rosen for the position of VP of Technology and Information Systems of the fashion group (THAT IS).
Amir Rosen, CEO of the investment fund: The broad knowledge that the group has accumulated over the years in the field of retail and fashion allows us to direct the startups and is a power multiplier and a basis for joint success. We offer synergy between an investment fund on the one hand and business and technological support on the other, including the possibility of software and hardware testing in real and innovative retail environments. ”
Michal Klish, Senior Vice President of the Fund: “Our joint work with the top executives of the world’s leading fashion houses exposes us to significant challenges in international markets, and enables brands to examine the activities of startups in their retail environment in Israel. As a company that promotes innovation, we invest a lot of resources in market research and analysis of forecasts for the future of the retail and fashion world. “Our goal is to create strategic partnerships and connect startups with key players in the fashion world.”
As part of this move by the Iranian group, a senior delegation will attend the conference. NRF The leader in the field and taking place in January in New York to meet with startups and promote investments.
The Iranian Group operates in the international fashion world and has 140 stores and 1800 employees. The group operates in the worlds of wholesale and manufacturing retail, and is the exclusive representative in Israel of leading international brands including Armani, Diesel, Boss, Tommy Hilfiger, Michael Kors, Fendi, Saint Laurent, Monkler, Balenciaga and more.