“It’s Disneyland for grown-ups”: at Hellfest, festival-goers buy 40,000 merchandise a day

2023-06-18 18:10:14

This is one of the key novelties of this 16th Hellfest. Between the huge cathedral-like entrance gate and the so-called “Temple” stage stands another temple, “The Sanctuary”. A temple to the glory of the festival, where the “merch” is now sold, derivative products, and where the queues never go out, from dawn to night. On the first day, no less than 40,000 items were sold in nine hours. According to the testimonies collected, there was between three quarters of an hour and an hour and a quarter of waiting.