The PP papers the facade of its headquarters with its ‘Blue Summer’ campaign despite the request of RTVE

2023-06-27 19:46:32

The PP has papered the facade of its national headquarters in Madrid on Tuesday with the ‘Blue Summer’ campaign that it publicly presented last week, despite the fact that RTVE demanded that Alberto Núñez Feijóo’s party stop using the television series as a brand. The family of Antonio Mercero, creator of this mythical television series, also publicly expressed their discomfort with the decision of the popular.

This Tuesday, just over a week before the electoral campaign for the July 23 elections officially begins, the PP has decided to paint its headquarters with this campaign. “Spain deserves a blue summer”, can be read on the side of Calle Génova, next to the image of some beach girls.

In Valencia, the leader of the PP, Alberto Núñez Feijóo, has blamed Pedro Sánchez and the PSOE for wanting to “scare” with the pacts with Vox and also trying to “scare people with the music of Verano Azul”, with which the PP, as he has said, wants to “introduce some hope and something positive” when it is necessary to go to “vote with 40 degrees”.

The PP uses the tune of the series in its rallies

“A little humor in this moody and tense Spain does not hurt,” exclaimed Feijóo, who has stated that the chief executive is “afraid” that the map of Spain “will be dyed blue” on July 23. “This adding up and being positive bothers Sanchismo and that is why they focus on attacking us,” he highlighted, adding that the Executive’s objective is “to confront and make blocks.”

Los popular They have begun to use the tune of the series in their electoral acts before the July elections. Party sources have told Europa Press that the PP “has paid the rights to the music.”

The campaign, presented on a fake beach in Madrid

The PP campaign spokesman, Borja Sémper, presented the idea last week on a fake beach in Madrid that sparked countless ridicule and criticism on social networks, as well as the reaction of the creators of the series and the RTVE corporation, which follows owning the series ‘Verano Azul’.

RTVE affirmed that it was aware that Feijóo’s party requested the registration of the trademark “VERANO AZUL PP” in the Spanish Patent and Trademark Office (OEPM) and understands that, with this request, the party “would be violating the provisions of the Article 6 of the Trademark Law 17/2001″, which prevents the registration of signs that are identical to previous trademarks or that may produce “a risk of confusion in the public”.