2023-08-25 10:03:30
Urbaser, the leading comprehensive waste management company, manages 65 of the 69 Alicante beaches who have obtained the recognized blue badge in 2023. These beaches, which make up 95% of the entire coastline of the province, represent more than 200 kilometers of coastline conditioned and maintained by the company, which has in turn revealed the most common waste on Alicante beaches, among which are those from beach bars, cigarette butts and typical containers such as bottles, cans or potato bags.
Alberto Bleda, Urban Services Delegate for Urbaser in Alicante, highlighted Urbaser’s fundamental role in obtaining blue recognition, maintaining and carrying out daily cleaning in an “excellent” manner. One more year, Bleda pointed out, “The impeccable work of the Urbaser workers has been made clear, in a matter as relevant as the conservation of our beaches”.
The company, which provides service to more than 200 km of beaches in Alicante, launches numerous special devices each year during the summer season to reinforce the service, in addition to deploying material resources, such as beach cleaning machines, sweepers, washers, pressure washers, tractors or collectors, among other equipment.
Alicante, the province with the most blue flags in Spain
Spain has the 15% of the world’s blue badge beaches, placing it as the leading country in the ranking. At the regional level, the Valencian Community is the autonomous community with the most “blue” beaches, largely thanks to the 69 distinctive Alicante, the leading blue flag province in Spain.
He maintenance and management of the beaches that Urbaser carries out throughout the year is key to obtaining the international blue flag recognition that, once again, Alicante’s beaches have received.
Urbaser’s new strategy
With the aim of building a more sustainable future, Urbaser recently announced a transformation process whose first milestone is the renewal of its brand, thus promoting its growth through a comprehensive model of circular solutions.
Urbaser’s environmental solutions model connects urban cleaning, the collection and treatment of waste with the resource valorization. For Urbaser, turning waste into resources is one of the key strategic foundations of the company’s new value proposition and mission.
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