Artificial intelligence everywhere and ‘tech’ revolutions every six months: this is the future outlined by BNEW

2023-10-02 15:59:21

“We have to stop talking about digital transformation to start talking about the transformation of the artificial intelligence”. Not even two hours ago the fourth edition of the Barcelona New Economy Week (THEY BUILT) has been officially inaugurated and one of the three simultaneous debates that will take place every hour for the next four days leaves the first big warning for companies: the mantra that this is going to be digitalized or die has expired, now, better to rethink the processes in place to figure out how to take advantage of the generative artificial intelligence. And then to any new technology that emerges, which will probably happen every six months.

This is what three heads of technology companies point out. Verne Tech, Simon Electric e IoTSenshe president of Ametic, Pedro Mierand the special delegate of the State in the Barcelona Free Zone Consortium (CZFB), Pere Navarro. The five make up one of the debate tables in which this event organized precisely by the CZFB is articulated, with the intention – says their CEO, Blanca Sorigué–, to “connect”, “transform”, and that sectors that often evolve independently “reach many agreements”. Because, in parallel to the industrial reflections, there are debates around the mobilityto the sustainability and, starting on the third day of the congress, around the real-estate market Yet the healththe two big news of this year.

In the end, as summarized by Secretary of Business and Competitiveness of the Generalitat, Albert Castellanosat the opening of the congress, one of the great challenges that has been posed Catalonia is to be a fundamental part of the European objective of increase the strategic autonomy of the continent. “We will be more resilient and competitive if we are able to create a own industry“Precisely that is why the spirit of BNEW is so important, not only of being a meeting point but also the cradle of many industrial projects that contribute to this strategic autonomy,” this public representative has summarized.

“We all aspire to a world in which there is employment, that is satisfactory employment, that allows dignified lives, that is well paid… all this is linked to the productivity improvements, and the new technologies They are activators of these productivity improvements,” the president of Ametic added a little later. Hence the emphasis on collaborationin betting on the data as a “core” in which to set the objective, to accelerate the jump to cloud and the deployment of 5G, his debate partners have highlighted. And in the artificial intelligenceof course.

“Companies know that they have to adopt it, but there are still doubts: what type of investment, what types of returns, if the proofs of concept respond to reality…”, noted the director of CIDAI, Joan Masprotagonist along with directors of Leight, Thoughworksand the Computer Vision Center of a debate specifically focused on this technology. “The bet has to be not so much to integrate what a company offers us as Microsoft as a general service, but to be able to apply artificial intelligence to the reality of each company separately,” the latter has suggested, also focusing on the need to train more professionals so that they are able to turn this into reality.

The role of mobility

One of the debates apparently far from these issues but which, in reality, has worked perfectly as an example of how these new technologies can improve cities and the economy, was the first round table of the subcongress on mobility. Five directors of Renfe, TMB, Alsa, Indra y BSM have agreed that one of the great transport transformation axes In a city like Barcelona it is the intermodality. That is, the connection of different media so that the user can alternate one and the other in the same route in the simplest way possible.

“What is needed is integration”, has simplified the global director of rail and transit at Indra, Juan Marchshortly after the general director of Renfe, Manel Villalante, has set a very clear example: “The railway does not go door to door, we need alliances with other operators.”

“There has to be a redefinition of the entire organizational ecosystem and generosity: mobility as a service implies that everyone gives up a little so that the citizen is offered a much better comprehensive service,” this manager concluded, launching a completely common message to the colleagues who reflected on the industry and sustainability. “Technology is not an obstacle, it is a facilitator.”