2023-10-24 19:21:59
All about Twitter
Threads, a new social media platform from Meta Platforms, is attracting increasing attention as an alternative to Twitter (formerly known as X). The microblog format social network faced difficulties after a good start
What do you need to know:
After its launch in July, Threads saw more than 10 million daily active users around the world. Although it got off to an explosive start, with more than 100 million signups in less than a week, the platform faced a slowdown. , during times of important events, such as the conflict between Israel and Hamas, Threads experienced a 13% increase in usage, while Twitter/X only saw an increase of about 3%, according to data analytics firm Sensor Tower, via The Wall Street Journal.
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Threads caused a transformation in the microblogging market. OX has lost approximately 9% of its daily active users since July. In September last year, Elon Musk’s social network held more than 99.9% of the market share of monthly microblogging users, but that number fell to less than 82% in September this year as Threads gained around 18% of the market.
While Threads has gained ground as an alternative, it still lags behind Twitter in terms of features and user base. Threads has approximately one-sixth of Twitter’s US monthly users and a US daily user base of 1.4 million, compared to Twitter’s 29 million daily users.
The platform, which presents itself as a counterpart to X with civilized discussions, continues to evolve, with Meta Platforms working on developing features such as trending topics and hashtags to meet user demands.
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