Black Friday: watch out for “dark patterns”, these techniques that push you to buy

2023-11-23 07:40:33

Black Friday fans, beware of clicking too quickly! While the vast majority of e-commerce sites will increase promotions this Friday, November 24 – some have already started – consumers must be extra vigilant, check their basket twice before paying, monitor delivery conditions, possible hidden costs, pre-ticked boxes… Because, even if you think you are a reasonable consumer, know that the designers of the sales sites are waiting for you just around the corner!