2024-01-28 13:14:52
Coway Number 1 water filter and air purifier brand from South Korea Announcing continuous success throughout 3 years in penetrating the drinking water filter market in Thailand. Revealing that the operating results have grown higher, making the present Coway has more user accounts for Subscription services in Thailand as well. and continues to increase from recommendations by real users. For 2024, Coway plans to organize many awesome events. Ready to say hello to great value promotions to attract new customers throughout the year. Coway’s current growth It shows that Thai consumers are beginning to be more interested in this type of service.
This impressive growth rate is due to a number of factors. Both organizing promotions to provide value for money during the festival and organizing marketing promotion events continuously. Especially the “Just Drink” campaign, which communicates the benefits of Subscription services that enable customers to go out and live life to the fullest. Let Coway take care of your clean, healthy drinking water with world-class water filtration products and services for you.
Coway market research also clearly indicates that the factor that has the biggest impact on growth is the referrals and referrals of Coway customers. This helps build confidence for those who want to start using the Subscription service as much as possible.
Coway – Subscription promotes health in a worthwhile manner.
In addition to Coway customers receiving an RO water filter system that has particle filtration efficiency as fine as 0.0001 microns, able to effectively filter germs, remove chlorine, and residues according to world-class standards, the main advantage of the Subscription service is the after-sales service. Sales by a team of experts or CODY that will help reduce the burden of taking care of customers’ water filters 100%.
The Coway marketing team has ranked the reasons why customers like the Subscription service the most as follows:
- No need to change the filter yourself or check and clean the machine yourself: The CODY team will make an appointment to clean the machine at home every 2 months and change the filter every 4 months, so customers are confident that they will drink clean water that meets the standards. regularly
- No lump sum payment required: No need to put down a lump sum deposit or pay any insurance in advance. Just apply for the service. Coway will send a team to install for free. After that, customers just pay the monthly service fee.
- No additional costs: Coway provides cleaning services. Change the filter. as well as repair and replacement of parts Free for all items throughout the 5-year contract period.
Another benefit of Subscription customers is when the contract expires. You can upgrade the water filter specs to a better model. You may also receive discounts and other special offers that are very privileged, only for old customers.
(Promotion is according to the conditions set by the company)
See also
Revealing the marketing plan Packed with hot promotions and events throughout 2024
Over the past 3 years, Coway has aggressively marketed itself by organizing events in leading shopping centers, carpeted all over Bangkok. By bringing in the new generation’s favorite celebrities to communicate effectively with Thai consumers. Both the D2B Beam family, the star couples Boy-Peachmaker and Jeab-Phichittra. Including the Mak-Prin and Kimberly couple. And most recently with the young man Win-Methawin This effectively helped fuel the Just Drink trend among the new generation of consumers.
Recently, Coway is preparing to create another phenomenon in the heart of the city to maintain cultural momentum. “Uninterrupted clean drinking water” continues from last year. There will definitely be a great campaign to follow. And what you can’t miss are the promotions that are more full than last year. which Coway believes will definitely help raise the awareness of the brand among Thai consumers more widely.
For more details about Coway’s activities and news updates, visit the website. www.coway.co.th or Facebook https://www.facebook.com/CowayThailandOfficial
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