WhatsApp is an instant messaging application that offers users various functionalities, one of them is the possibility of buy different items. With the Meta app, people can not only send text messages, but are also enabled to purchase everything from books to clothing through the platform. For this reason they want to know how to do the purchasing process.
One of the requirements that must be taken into account before starting a purchase through WhatsApp is that it is necessary to have the most recent update of the application. The functionality came after the company made an agreement with the e-commerce company JioMart Shop in India. The feature is ideal for those who do not have time to shop during the week due to their daily routine.
When the feature was released, the founder of Facebook, Mark Zuckerberg explained: “This is our first end-to-end experience on WhatsApp. Now people will be able buy food right in a chat. “Business messaging is an area with real momentum and chat-based experiences like this will be the way people and businesses interact for years to come.”
In this sense, people can find a company in the Meta app and search for its items by category.
How to make purchases on WhatsApp: step by step
He purchasing method is simple, The user chooses the products and, when finished, can pay from the same application. It is important to note that those companies that want to sell their products through this instant messaging service must have WhatsApp Business active, which allows this function.
To make purchases through WhatsApp, The user must follow the following instructions:
- Open the WhatsApp app and go to the profile of the company to which you want to send an order or the chat you have with it.
- Click the icon of a business that appears next to the company name to access its catalog. There you can see all the products available for purchase.
- Press the + or – symbols to choose how many items you want to add to the cart.
- Once the number of products you want to purchase is defined and the cart is updated, you must click “Place order”.
- After sending it, you can tap the “View Shipped Cart” button that appears in the chat window with the seller to view the order details.
On the other hand, it is also possible to share the entire catalog or a particular item. To do this, the user must tap the link icon and select one of the following options:
- Send link by WhatsApp– Share the link of the selected item or catalog with other contacts via WhatsApp.
- Copy link: copy the link.
- Share link– Share the selected item or catalog via email or other messaging applications.
What is the cart for in WhatsApp Business
With this feature, your current customers will be able to do the following:
- Place orders quickly
- Ask questions about multiple articles at the same time
- Send orders for multiple items simultaneously