German sneaker “too cool”?: Rishi Sunak apologizes for footwear

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German sneaker “too cool”? Rishi Sunak apologizes for footwear

April 10, 2024, 5:59 p.m. Listen to article

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Adidas has lost the German national soccer team. But the Herzogenaurach-based sporting goods manufacturer apparently has a stable supporter in British Prime Minister Sunak. However, Sunak’s recent appearance in the “Samba” sneaker is causing irritation among the British.

Britain’s Prime Minister Rishi Sunak has already sparked fashion debates with the length of his suit trousers – now British media are picking up on a new observation. The head of government wore sneakers during a recording. This didn’t go down well with an author at the men’s magazine “GQ”: his verdict was “unacceptable.” “In an attempt to present himself as young and hip (…), Sunak took a forever-cool sneaker and ruined it for everyone.”

The problem is not that people like him shouldn’t wear the shoes. But the whole thing seems transparent and cynical. “Besides, do we even want our politicians to be cool? After all, it’s a very important job.” Newspapers such as the “Observer” and the “Standard” have also reported in the past few days.

Now the 43-year-old head of government has spoken out himself. A presenter from radio station LBC asked him about the controversy. Sunak laughed and said jokingly: “I would like to apologize deeply to the samba community. But in my defence, I can say that I have worn Adidas trainers including Sambas – and others too – for many, many years.”

Sunak said he was amused by how much attention was paid to what he was wearing. The moderator then ended the part of the conversation with the words: “I haven’t talked to you about the length of your pants yet.” Because Sunak’s trousers are also a topic of conversation in Great Britain from time to time. The Sun recently asked him why they were so short. “I don’t think they’re that short,” Sunak replied, laughing.

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