Xóchitl Gálvez triggers investment of 100 million in propaganda

by times news cr

2024-04-14 12:21:15

The candidate of the PAN, PRI and PRDBertha Xóchitl Gálvez Ruiz, opened the checkbook and reported spending more than 100 million pesos in recent days, according to the Supervision System of the National Electoral Institute (INE).

51 days before election day, official data indicate that the Fuerza y ​​Corazón por México candidate reinforced her investment in internet and utilitarian propaganda.

You may be interested: AMLO recognizes cenote contamination in Section 5 South of the Mayan Train

The PRI standard-bearer went from being third in campaign spending, as of March 31, to leading expenditures on the other two candidates, according to what was reported in the Inspection System until April 9.

The report indicates that in the first month of the campaign Gálvez had spent 34 million pesos, while in the first nine days of April it rose to 154 million.

According to the official measurement of the INE, the candidate has reinforced her investment in utilitarian propaganda, that is, all items that have her image or that of her coalition, such as bags, t-shirts, caps, among others; However, a breakdown of how much is spent on each item is not available yet.

In accordance with the original coalition agreement of Fuerza y ​​Corazón por México, candidate Gálvez plans to spend 430 million pesos on her campaign, with contributions of 400 million pesos, divided equally between PAN and PRI, as well as 30 million for the PRD .

The same INE report indicates that Jorge Álvarez Máynez, presidential candidate of the Citizen Movement (MC) has spent 82 million pesos and Claudia Sheinbaum has spent 114 million pesos, so Xóchitl went from third to first in campaign spending in just nine days.

Real time?

Benito Nacif, former counselor of the National Electoral Institute (INE) and former president of the Oversight Commission during the 2018 presidential election, said that the electronic system is not 100% in real time, so there may be a lag in the reporting of expenses. of candidates.

In interview with 24 HOURSindicated that it is an exaggeration to point out that the INE’s inspection is in real time.

In addition, he said that Gálvez’s spending could have skyrocketed in a week due to several factors, and it does not mean that more than 100 million have been spent in that period of time.

Regarding utilitarian propaganda, reported at 55 million pesos, Nacif pointed out that the parties choose to invest in caps, bags, t-shirts and other items because they are not immediately discarded and supporters carry them.

He added that spending on this type of propaganda has strict control rules, for example that it must be biodegradable material and not plastic, in addition to the fact that the delivery of objects that could mean a gift to the voter, such as cards with credit for buy products.

Financing

  • to the cut From the first month of the campaign, Gálvez had spent 34 million pesos, while in the first nine days of April it rose to 154 million.
  • According to the measurement official of the INE, the candidate has reinforced her investment in utilitarian propaganda.
  • This is composed of items that have your image or that of your coalition, such as bags, t-shirts, caps, among others.
  • The breakdown How much is spent on each item is not available yet.

“And the freedoms?”

  • “How are they going to silence us? “Where are the freedoms?”, this is how the President responded to Xóchitl Gálvez’s request to the INE to suspend the Mornings for allegedly influencing the electoral campaign.
  • Andrés Manuel López Obrador said that his opponents are very nervous and that is why they try to restrict his freedoms. /LUIS VALDÉS


2024-04-14 12:21:15

You may also like

Leave a Comment