2024-05-10 11:50:23
According to the latest report from Consumer Intelligence Research Partners (CIRP), the iPhone 15 and 15 Plus were less popular in the US than the previous generation of Apple smartphones.
As Day.Az reports with reference to Gazeta.ru, this was reported by MacRumors.
The iPhone 15 Pro and Pro Max accounted for 22% and 23%, respectively, of all Apple smartphones sold in the first quarter of 2024. In turn, the iPhone 15 occupied 14% of the market, and 15 Plus – 9%. Notably, the base iPhone 14 also accounted for 14% of all sales.
CIRP statistics show the low popularity of the new iPhone 15 and 15 Plus not only in 2024, but also relative to the success of previous models in the first quarter of last year. So, in the first quarter of 2023, the basic iPhone 14 accounted for 19% of all sales, and the 14 Plus accounted for 10%. That is, six months after the start of sales, the iPhone 14 and 14 Plus turned out to be more popular than the iPhone 15 and 15 Plus by 5% and 1%, respectively.
Interestingly, according to CIRP, older Apple smartphones are still very popular in the United States. Thus, iPhone SE, iPhone 13 and iPhone 13 mini in the first quarter of 2024 accounted for 5%, 9% and 1% of all iPhones sold, respectively.