2024-06-03 20:10:20
Wernigerode (Saxony-Anhalt) – Mexico’s best-selling beer can also be produced in Germany for the primary time. Extra exactly: in peaceable Wernigerode within the Harz Mountains.
The city of 35,000 inhabitants on the foot of the Brocken, well-known for its historic half-timbered homes, has simply began brewing “Corona Further”. The world’s largest beer firm AB Inbev confirmed this on Monday when requested.
Money circulation for Hasseröder
Accordingly, a part of the expansion technique is extra manufacturing within the Federal Republic. “Important investments have been made within the Hasseröder brewery,” defined an organization spokesperson.
Hasseröder Brewery in Wernigerode (Saxony-Anhalt)
A yr and a half in the past, the corporate already indicated that they needed to fabricate “Corona Further” in Germany. Nonetheless, it was not introduced when and in what portions the beer from Saxony-Anhalt would hit the market right here. It was mentioned that not solely was the German market equipped, but it surely was additionally produced for neighboring export markets.
“Corona Further” doesn’t adjust to the German Purity Regulation
AB Inbev first needed to get the right permits to brew Corona beer. These have been crucial as a result of the recipe containing corn doesn’t adjust to the German Purity Regulation. Such exceptions are solely granted to breweries outdoors Bavaria.
“Corona Further” is drunk in 180 international locations world wide – and now it was brewed within the Harz Mountains
Within the meantime will probably be Beer Not solely drunk in Mexico, however in 180 international locations world wide. It is likely one of the largest imported premium beers. The drink is legendary for its painted label, created within the Forties. You’ll be able to see a crown on it – the Mexican that means of Crown.
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In keeping with the corporate, the brewery in Wernigerode is now one of the environment friendly within the group’s European community. In Germany, the Belgian firm AB Inbev owns the beer manufacturers Hasseröder, Diebels, Beck’s and Franziskaner, amongst others.
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