‘Native competition = extortionate value’ stigma… Okay Pageant introduces ‘reconnaissance system’

by times news cr

2024-06-09 23:52:11

Nowadays, curiosity in Korea is larger than ever, and native festivals and conventional markets are common with home and overseas vacationers. <뉴스1>I personally coated this undercover.

Native governments and native retailers, who’ve suffered a deadly blow from the stigma that ‘native festivals = exorbitant costs’, are exhibiting modifications by implementing a value scouting system to clear the stigma. The federal government additionally seems to be actively supporting stabilization of competition meals costs and content material diversification.

<뉴스1>Among the many festivals I visited, these designated as ‘tradition and tourism festivals’ by the Ministry of Tradition, Sports activities and Tourism confirmed improvement, with meals costs comparatively steady and competition contents diversifying. At the least, if you happen to go to a government-designated ‘cultural tourism competition’, you not need to undergo disagreeable experiences comparable to being ripped off.

Nevertheless, cultural tourism festivals account for under 25 of the overall 1,170 festivals in Korea. It’s tough to say that every one the festivals which might be mushrooming are being managed, and there are limits to the federal government’s capacity to handle them one after the other.

Nevertheless, the federal government is hoping that as these ‘mannequin festivals’ turn into established, a ‘self-cleaning impact’ will unfold to close by festivals, thereby stabilizing competition costs and establishing themselves as native tourism content material.

Since 1996, the Ministry of Tradition, Sports activities and Tourism and the Korea Tourism Group have been supporting native festivals that acknowledge cultural worth and tourism marketability by deciding on them as ‘cultural and tourism festivals.’

There are 1,170 native festivals held throughout the nation. Of those, 25 have been chosen for the ‘2024-2025 Tradition and Tourism Pageant’. The chosen festivals can be supplied with authorities funding for 2 years, in addition to complete assist for promotion, advertising and marketing, {and professional} session, together with enchancment of acceptance posture.

Above all, this 12 months the federal government additional strengthened the analysis requirements for cultural tourism festivals.

To this finish, the ‘Tradition and Tourism Pageant Analysis and Designation Handbook’ was revised to deduct factors from the analysis of festivals which have had a number of buyer complaints on account of exorbitant costs, and festivals with inadequate value administration and management have been excluded from designation as the following cultural and tourism competition. .

With the intention to consider this, an inspection crew made up of educational and subject consultants has been visiting the location unexpectedly since final month, when festivals have been crowded. We’re within the technique of figuring out whether or not meals costs and the quantity of meals supplied are cheap and whether or not it’s doable to take care of the proliferation of unauthorized road stalls across the competition website.

In fact, primarily based on the inspection outcomes of the inspection crew, they’re additionally mirrored within the choice course of for this 12 months’s greatest cultural and tourism competition.

Lee Sol, secretary-general of the Home Tourism Promotion Division of the Ministry of Tradition, Sports activities and Tourism, mentioned, “We’re distributing the ‘Tradition and Tourism Pageant Analysis and Designation Handbook’, which is revised yearly, in order that native governments can take the lead in in-depth analysis of festivals throughout the nation.” “Lots of efforts are being made to enhance issues,” he mentioned.

Though it’s not obligatory, the federal government’s motion to eradicate ‘exorbitant costs’ is bringing new modifications on the competition website. The names and call info of these in control of meals costs and security administration are hung all through the competition website.

Meals costs can be checked on the ‘Each Nook of Korea’ competition built-in web page previous to the competition.

As the federal government expanded the ‘Pageant Meals Allio’ marketing campaign, 25 tradition and tourism festivals, in addition to festivals throughout the nation, started to reveal clear competition info on pages in each nook of Korea.

Heo Yun-shin, assistant supervisor of the Korea Tourism Group’s regional tourism improvement crew, mentioned, “We’re inundated with requests to incorporate info comparable to menu costs at about 1,200 native festivals. Every native authorities excursions festivals in different areas, and in a particular area, a ‘security administration subject supervisor’ is appointed. “With the introduction of the ‘actual identify system,’ an excellent phenomenon is happening the place everyone seems to be benchmarking it,” he mentioned.

Total, the biggest age group visiting festivals is these of their 50s, however festivals which might be particularly common amongst folks of their 20s and 30s are beginning to seem.

In response to the 2023 Tradition and Tourism Pageant Large Information Evaluation Report, the traits of festivals with a excessive proportion of holiday makers of their 20s and 30s are ‘held in city areas’ (Incheon, Daegu, Suwon), very handy transportation, music-related actions comparable to rock and dance, or hen and beer (hen). +Beer mixture) and low, and many others., it was discovered to be a competition associated to meals and drinks.

In response to this pattern, every native authorities is making modifications to its content material. We’re considerably growing the variety of contributors in meals courts and different locations, creating specialised menus, and growing abroad performances in Korea and customer participation applications.

The Eumseong Pumba Pageant (Could 22-26), which celebrates its twenty fifth anniversary this 12 months, consists of the ‘Pumba Road Parade’, the place you’ll be able to mix in with the competition whereas sporting a Pumba (beggar) costume, the ‘Pumba Home Constructing Contest’, and the ‘Nationwide Pumba Rapper Contest’, A wide range of participatory applications such because the ‘Pumbaa Celeb Contest’ are introduced.

Once you go to the precise competition website, you’ll be able to see an extended ready line on the Pumba costume expertise sales space, no matter age, from kids to middle-aged folks.

On the Chuncheon Mime Pageant (Could 26-June 2), native specialty meals is bought and is changing into a sizzling subject on on-line social networking companies (SNS). These embrace ‘Nanjang Makgeolli’ (Distiller & Brewer), a makgeolli comprised of buckwheat from Gangwon-do, and ‘Gamja Island’ (Mime Beer), a potato beer.

There are additionally festivals that promote the participation of native residents, safe regional solidarity, and undertake a method of attracting even outsiders.

Within the cultural and tourism competition massive information evaluation report, it was introduced that the upper the expansion fee of native guests and spending in comparison with earlier than and after the competition, the upper the expansion fee of overseas guests. In comparison with earlier than and after the competition, the rise in guests was 43% for locals and 140% for outsiders, and consumption elevated by 15% for locals and 49% for outsiders.

Accordingly, the Hwaseong Boating Pageant expanded or launched △Reaper of the Wind (dance contest), △Yacht Ornament (night time boat ornament contest utilizing LED by native yacht operators), and Inventive Boat Contest (recycled boat race for native college students).

There are additionally festivals that take off on their very own due to the wings of social networking companies (SNS). It’s a falling flower competition referred to as Okay-Fireworks.

It’s a conventional fireworks present that began within the Joseon Dynasty and commenced showing in historic dramas and music movies, and is now rising as an occasion for ‘proof pictures’ on social media.

Consultant falling flower video games embrace Haman Nakhwa Play in Gyeongnam, Hahoe Village Seonyu Julbul Play in Andong, Haechon Nakhwa Play in Bonduri, Yeoju, Gyeonggi Province, Firefly Pageant in Muju, Jeollabuk-do, and Flowave Nakhwa Play in Jeju.

Haman is the place the biggest and hottest conventional fireworks show in Korea is held. As recognition quickly will increase, reservations are being made sequentially to stop crowds of individuals and casualties.

The primary advance reservation utility has closed, and the second reservation might be made by the Naver reservation hyperlink at 10 a.m. on April tenth. The Nakhwa Pageant held within the Mujinjeong space of ​​Haman is to dispel dangerous luck and pray for the well-being of the folks and an excellent harvest within the coming 12 months.

Reporter Kim Jeong-hyeon Photograph Information 1

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2024-06-09 23:52:11

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