NTT Docomo’s Cellular Society Analysis Institute carried out a survey on well being consciousness and ICT use in February 2024. Amongst them, the outcomes concerning sensible watches have been launched on June 13.
The possession charge of smartwatches is round 10% to 2.50% of all generations. Greater than half had owned the gadget for lower than three years. For women and men aged 15 to 39, the proportion of people that owned a automotive for lower than a 12 months was between 4 and 5%, reflecting a current improve within the possession charge .
Smartwatch possession charge and length (by gender and age)
When requested why smartwatch house owners have a smartwatch, the highest reply throughout all generations was “for well being administration and enchancment.” Particularly for folks over 60, this was the rationale for over 60% of each women and men. Then again, for these between 15 and 59 years of age, about 20% of respondents answered “for handy features,” which was increased than for these of their 60s and older.
By gender, males have been about 8 factors extra more likely to “document and help sports activities” than ladies. When requested a number of solutions concerning the motive for proudly owning a automotive, “for well being causes” was essentially the most incessantly cited reply throughout all generations.
Motive for proudly owning a smartwatch (particular person reply)
Causes to personal a smartwatch (a number of solutions)
Some sensible watches will let you subscribe to a cell phone firm. After we investigated this, we discovered {that a} complete of about 25% of smartwatch house owners had a line contract. The road subscription charge is increased amongst younger folks, and girls are likely to have increased charges in all generations.
Line contract charge of smartwatch house owners (gender and age)