“It’s fully the identical”… Samsung Hearth & Marine Insurance coverage suspected of plagiarism in Kakao Pay Insurance coverage journey insurance coverage

by times news cr

2024-06-22 03:32:54

Abroad journey insurance coverage subscription display of Samsung Hearth & Marine Insurance coverage (left) and Kakao Pay Insurance coverage

Samsung Hearth & Marine Insurance coverage lately overhauled its abroad journey insurance coverage subscription interface (UI), which is totally equivalent to Kakao Pay Insurance coverage’s subscription course of, elevating suspicions of plagiarism.

Kakao Pay Insurance coverage argues that it isn’t applicable for a big insurance coverage firm with 300 instances extra gross sales to repeat the providers of a small and medium-sized digital insurance coverage firm.

In response to the data know-how (IT) business on the twenty first, Samsung Hearth & Marine Insurance coverage revamped its abroad journey insurance coverage on-line product on the third of this month.

The controversial half is that Kakao Pay Insurance coverage’s service subscription course of and web page design are comparable.

If you go to the Samsung Hearth & Marine Insurance coverage utility (app) and join abroad journey insurance coverage, you first choose a rustic, enter a interval, after which choose a subscription plan.

After selecting whether or not to design your personal insurance coverage or select a advisable product, you additionally need to enter the accompanying subscriber. Afterwards, the ultimate subscription particulars are confirmed by way of the consent course of. All the subscription course of is similar as Kakao Pay Insurance coverage.

Specifically, when choosing a companion subscriber, there appears to be a button that claims “If in case you have somebody who needs to hitch with you, please add one,” and while you need to join alone, there’s a button that claims “I’ll join alone.”

It’s also identified that the brand new service launched by Samsung Hearth & Marine Insurance coverage this time additionally copied Kakao Pay Insurance coverage’s present product.

These embrace ‘Low cost while you be a part of’, which supplies you a reduction when you join insurance coverage together with your companion, and ‘DIY protection planning’, which lets you design your personal insurance coverage by choosing solely the protection you need.

Within the ‘Companion Low cost’, which was created based mostly on the ‘Low cost after we work collectively’, Samsung Hearth & Marine Insurance coverage sought to safe prospects by rising low cost advantages.

Final yr, Samsung Hearth & Marine Insurance coverage handed excessive spot to Kakao Pay Insurance coverage based mostly on the variety of abroad journey insurance coverage subscribers. Kakao Pay Insurance coverage is forward when it comes to the variety of new contracts firstly of this yr.

An business official identified, “It’s not consistent with enterprise ethics for a big insurance coverage firm with gross sales exceeding 300 instances to plagiarize an progressive instance that was born after the thought and energy of a brand new digital non-life insurance coverage firm and to promote it with an enormous sum of money.”

Samsung Hearth & Marine Insurance coverage actively refuted the plagiarism controversy. Reasonably, it was emphasised that Samsung Hearth & Marine Insurance coverage was the primary to promote abroad journey insurance coverage on-line.

A Samsung Hearth & Marine Insurance coverage official stated, “With the launch of the companion low cost system in June, the sign-up screens have turn into comparable, however in that sense, everybody has plagiarized our service, which created the business’s first on-line gross sales construction.”

Relating to the purpose that the merchandise are comparable, he stated, “Samsung Hearth & Marine Insurance coverage is the primary to begin promoting and create a particular contract,” and added, “Plagiarism is a ridiculous declare.”

(Seoul = Information 1)

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2024-06-22 03:32:54

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