2024-07-05 07:51:31
Faced with fierce competition around the world to attract visitors, the industry in Mexico calls for a rethinking of the promotion of our country abroad, he said Braulio Arsuagapresident of the National Tourism Business Council (CNET).
“We must rethink the promotion of our country… we are not proposing that the return of Tourism Promotion Council of Mexico, but they should establish some similar mechanism to strengthen the Mexican brand abroad.”
In an interview with 24 HORAS in the framework of the presentation of his “Tourism Perspective”, he stressed that the sector was able to contain the crisis, but it is important to highlight some points such as Visit Mexico on the issue of long bridges to attract greater economic benefits to the country.
He said that the industry has been very resilient, but it is necessary to rethink certain things that were left undone.because there is fierce competition in the world”.
In this regard, he called on the next Government to be headed Claudia Sheinbaum Pardo to strengthen the tourism policy, “since we are the first employers of young people, of women, we are the sector that does the most training, and because there is a gender gap that is much smaller than in other industries, but also the investment that is achieved makes for a better economy for the country and encourages the destinations where the task is done better.”
He explained that they are preparing a document as a union for Shienbaum’s team that has to do with what We believe it should be considered as the foundations of a better tourism policy.
Braulio Arsuaga, also general manager of Group President, indicated that in the case of the volatility that the exchange rate has registered, it is a factor that affects the sector, because the currency went from being 21 pesos falling to 17 or less“This makes the country much more expensive for foreign visitors, which has led to a slowdown in foreign visitors, although we continue to have positive growth.”
A few months after the passage of Otis in Guerrerocommented on the need to learn the lesson, since the reality is that the effects of the cyclone continue to damage the port and Guerrero, “this is derived from the importance that it has Acapulco For the entire state, we saw that not all hotels were insured.”
On the other hand, there was a significant impact because the port depends heavily on second homes (second residences or vacation homes) where a significant part were also not insured. Otis, acknowledged the plans DN3 y DN2 of government aid to the population, but stressed the need to have the Natural Disaster Fund (Fonden) enabled, which was extinguished under this government and, “that it was a faster mechanism and the economy could be reactivated more quickly.”
He pointed out that in the first quarter of 2024 There is a surplus in the tourism balance that reaches 9.4 billion dollars, when the manufacturing surplus was barely 7 billion dollars or the trade deficit was 1.4 billion dollars. 6.5 billion.
“This means that tourism has boosted the economy because without this income, Mexico’s real deficit would have reached 27 billion dollars”.
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2024-07-05 07:51:31