“Morocco is truly an opportunity for Europe, and for France in particular (…). A country that has a vision, great continuity in the effort to implement it and stable governance. We owe all this to HM King Mohammed VI,” the French diplomat said in an interview with Radio 2M.
In Mr. Lecourtier’s opinion, the Kingdom is now positioned at the forefront of emerging countries in terms of investment attractiveness, driven by a business environment that is most advantageous on a global scale.
This is evidenced, he explained, by the investment flows of French companies which continue to grow, with the presence of the largest of them in particular, in strategic sectors such as the automobile, aeronautics, railway and services industries.
Moreover, the ambassador noted, Morocco remains the preferred destination, “The place to Be”, for many world-renowned operators present on site.
Describing as “absolutely remarkable and incomparable” the business environment that Morocco offers to foreign investors, “compared to other countries of the South, but also some countries of the North”, Mr. Lecourtier highlighted in this regard the undeniable virtues that the Kingdom boasts in terms of governance in particular, thanks to the clear-sighted vision of HM King Mohammed VI.
2024-08-13 05:06:45