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Nike has announced that it will begin reducing its contract with global Pot Locker company, which has plunged US trade by 30%, Nike reports that the sportswear giant is increasingly moving towards direct sales to the consumer, the company states that it will consider new agreements to lead popular websites and expand stores The company.
Retailers reported this morning the announcement that the rate of Nike purchases at Pot Locker is expected to fall from about 70 to about 60 percent. Pot Locker noted that as part of the steps it intends to take as early as 2022 in favor of long-term growth, it will work to increase the range of products and change its mix of suppliers.