The tourism promotion from the Basilicata starts again from the Far East. After the less than brilliant data of the last few months in terms of arrivals and presences, the Lucanian territory will present itself to tour operators, journalists, large companies and potential investors at Tej 2024, Tourism Expo Japan di Tokyofrom 26 to 29 September.
The president will speak at the event Vito Barditogether with the general manager of Apt Basilicata, Antonio Nicolettie Alberto GiordanoGoodwill Ambassador of the Matera – Basilicata 2019 Foundation for relations with Japan.
But the link with the East will be a return journey. TheSouth Korea Tourism and Culture Research Institute will be in the region at the end of the month for a series of meetings with experts Tab Consulting of Potenza, EXO Research Organization, already involved in a series of international projects on the topic.
The institutional delegation from South Korea will be at Matera on September 30th for a workshop entitled “Towards an intelligent tourism”, created in collaboration with the Chamber of Commerce of Basilicatawhich will see speakers from institutional representatives and from the world of research, as well as international experts in big data and artificial intelligence.