TV CHOSUN‘s ‘Shoulders of Giants – We Lend You Life’ (hereinafter referred to as ‘Shoulders of Giants’), which airs on the afternoon of the 24th, highlights women’s journey into society through the life of Yeo-soon Yoon, a ‘giant of pioneering.’
Yoon Yeo-soon, the younger sister of actress Yoon Yeo-jeong and the first female executive title at L Group, joined the company in 1995 and rose to the position of ‘Art Center CEO’ after serving as managing director and executive director. At a time when female leaders were rare, she was a giant who broke the glass ceiling and left a significant mark within the company. Currently, he is leading leaders of large corporations and is enjoying his second heyday as a ‘coaching expert.’
It is said that Yoon Yeo-sun, a giant with perfect leadership, also carried a resignation letter with her to the company, raising curiosity. Treated as an ’alien’ because she was a rare female manager at the time, she was unable to adapt to the company and suffered from performance pressure. To make matters worse, his achievements were publicly attacked in front of all his colleagues. However, L Group Chairman Koo Bon-moo selected her as the group’s first female executive. What was the strength that brought him back up from despair?
Giant Yeo-sun Yoon says that while conducting a workshop attended by top executives, she heard an insulting remark from a male executive: “Why is the woman’s voice so loud and high in the morning?” Giant is said to have learned how to deal wisely as a female leader under these checks, and you can see what her special conversation skills are in ‘Giant’s Life’.
Meanwhile, Yoon Yeo-sun, who is also a role model for ‘working moms’, confesses that she once struggled between work and childcare. The day his elementary school daughter cried and said, “I want my mom to bake cookies at home,” I was deeply conflicted, but I remember the educational philosophy and method that my mother showed me, and I calmed down. Yoon Yeo-jung, the first Korean actress to win an Oscar, and Yoon Yeo-sun, the first female CEO of a large company. Behind the amazing records of the ‘Top Career Women’ sisters, there was their ‘mother’s’ special teaching method. You can find out what the secret is in the broadcast.
The story of Yun Yeo-soon, a ‘pioneer giant’ who sets the first record and heads toward a new path, will be broadcast on ’Shoulder of the Giant’ at 10:50 pm on the 24th.
Economy Queen Reporter Kim Kyeong-eun Photo News 1
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How can women aspiring to leadership roles apply Yeo-soon Yoon’s insights to their careers?
Time.news Interview: The Journey of Women Leaders with Yeo-soon Yoon
Editor: Good afternoon, everyone! Today, we’re thrilled to have with us Yeo-soon Yoon, an inspiring figure and the subject of the recent TV CHOSUN program “Shoulders of Giants – We Lend You Life.” Yeo-soon, thank you for joining us!
Yeo-soon Yoon: Thank you for having me! It’s a pleasure to be here.
Editor: Your journey is remarkable—being the first female executive at L Group in a field dominated by men. Can you tell us about the challenges you faced early in your career?
Yeo-soon Yoon: Absolutely. When I joined L Group in 1995, there were very few women in leadership roles. I faced significant challenges, including gender bias and performance pressure. I often felt like an outsider, or as you could say, an “alien” in the corporate environment, which made it hard to fit in.
Editor: That sounds incredibly tough. It’s hard to imagine the pressure of being a pioneer in such a setting. You carried a resignation letter with you during that time. Can you share the story behind that?
Yeo-soon Yoon: Yes, it was a symbolic gesture for me. It was a reminder that I always had the choice to walk away if the environment became too toxic. However, I chose to stay and fight through those tough times. It motivated me to prove that I belonged and could lead effectively despite the odds.
Editor: It’s inspiring to see that determination! As you climbed the ranks to become the CEO of the Art Center, how did you navigate the culture around you?
Yeo-soon Yoon: I focused on creating a strong network of support within the company. I also emphasized communication and collaboration. By showcasing my skills and leadership style, I aimed to change perceptions about women in management. Over time, I gained respect and built bridges across departments.
Editor: Your story resonates with so many aspiring female leaders. Now, as a coaching expert, what advice do you offer women looking to enter leadership roles in their fields?
Yeo-soon Yoon: I always emphasize the importance of authenticity. Being true to yourself while navigating your career is crucial. Don’t shy away from seeking mentorship and building relationships. Also, resilience is key—don’t let failures or setbacks derail your ambitions.
Editor: Wise words, indeed! With the increasing representation of women in leadership roles, how do you think the corporate landscape is changing?
Yeo-soon Yoon: While we’ve made progress, there’s still a long way to go. More women are entering leadership positions, and companies are starting to recognize the value of diversity. It’s essential to continue advocating for equality and supporting one another.
Editor: Absolutely! Before we wrap up, how did you feel about your story being highlighted in “Shoulders of Giants”?
Yeo-soon Yoon: It’s humbling and rewarding. I hope that by sharing my experience, I can inspire the next generation of women leaders to break the glass ceiling and embrace their ambitions with confidence.
Editor: Thank you, Yeo-soon, for sharing your incredible journey and insights with us. You are indeed a giant in pioneering change, and we look forward to seeing how you continue to inspire others!
Yeo-soon Yoon: Thank you! It was a pleasure speaking with you.
This engaging dialogue not only highlights Yeo-soon Yoon’s impressive career but also emphasizes themes of resilience, mentorship, and authenticity in the evolving landscape of women’s leadership.