The slap in the face that Will Smith slapped on Chris Rock, after it was joked at his wife’s expense during the Oscars yesterday, was arguably the most sectioned moment in the ceremonies of recent years, if not in the history of the entire ceremony. The seconds in which Smith stepped on stage Wester to rock went viral in an instant and garnered a ton of references and network comparisons. Many supported the actor and claimed he was defending his wife’s honor, while others condemned the violent act, and a big question mark hung around the question of whether the move was at all pre-planned for PR purposes. In the same thing.
“Whoever justifies Will Smith ‘will not later complain’ Where have we deteriorated ‘, or’ How are our youth today ‘,” says Limor Crescenti – a former media woman and now owner of a public relations firm: “Factual Will Smith” used violence. Contrary to what he says, love does not make you violent, an addiction to control – yes. The notion that power and violence achieve respect / punishment / protection of the woman, etc. – is fundamentally wrong. His tears and words later constitute a warning sign: he presents himself as the ‘martyred saint’ – both a victim and an aggressor. “Following this incident, awareness has been raised around the world of this rare disease, for all its sensitivity, pain and embarrassment.”
“In the current era of Mi Tu, in which women are called upon to be presented as active and active subjects, once again the two men in this case have turned the woman, the Jada, into an object,” adds Dr. Matan Aharoni of Ariel University School of Communication. Yaeda has become an object around which men act in relation to the culture of honor and express their violence by harming the other’s dignity: Chris Rock harmed Jada’s dignity by humiliating her (in relation to her appearance) while Will Smith responded to him with the same conservative – traditional and dangerous – insult to his honor. Of Chris Rock by the symbolic act of the slap. “Jada’s opinion and reaction in this case were not heard, as should have been done.”
Apologies and hurts
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“One acted with bullying and verbal violence and the other with aggressive and physical violence. The very fact that they give legitimacy to the discourse irritates me,” adds content editor and cultural and television critic Noa Mizrahi. “No violence of any kind is acceptable in any situation. Will Smith was rightly harmed and the insult of illness could not pass in silence and there is a law above all else and his right was to go and sue in court for such an abusive statement in public. He would also win. He would also get their recognition. And the support of all the audience and all the Oscar spectators in general. But repeatedly broadcasting the heartbreaking cries gives legitimacy to what is beyond the law and beyond the norm. What is said seems to be even a kind of emotional manipulation of the viewers. I think it softened the blow – literally. He has been waiting for this award for so many years and it seems to me that the apology to Chris Rock is also due to the fear that the award will be taken from him. “.
Anat Sela Inbar, senior lecturer at the School of Sound and Screen Arts at Sapir Academic College also agrees: “In recent years there has been an effort in Hollywood to strengthen the status and voice of women in industry and society in general. More diversity, more women, more black. The dog ‘and’ Koda ‘and both also won the big prizes. Jane Campion won the director’s award for the dog’s power while Shan Hadar won the script adaptation award for Koda (who also directed it) who also won the best film award. “After the ceremony and the event that will be remembered (and not necessarily in the negative) is the demonstration of Smith’s outburst and labeling under ‘Protecting the Woman’.”
A knightly and vile act
Prof. Yaara Bar-On, Dean of the College of Management’s School of Education, and an expert in gender and women’s history, adds: “When I watched the ceremony yesterday, and saw the face of Will Smith’s wife – her expression was very clear. I do not know if she watched it. She chose to come to the ceremony with baldness, without a wig and without distractions, but as she is. “Second, she chose to come to an event of this kind, with great courage, when everyone and everyone uses glamorous shifts and the best shiny clothes, in the clearing, as the wife of one of the prominent candidates, when it is clear that the camera will be on her all the time.
“One can only think now how she perceives her husband, Will Smith, the moment she sees him go on stage, and performs a kind of knightly act in defense of her. This act is a knightly act, but like any knightly act, it begins with the man declaring himself a savior. “Savior and savior of the ‘poor woman in need of protection’, and him as ‘the one who will come and be the knight on the white horse’ and in fact will win in a duel the one who threatened the honor of his wife, and this is definitely – a chauvinistic act,” adds Bar-On. “Even if this move was made for public relations reasons and was planned in advance (in collaboration with the facilitator, say) – if I were Will Smith’s wife, I would be very angry if I was used as an object in need of protection or as a victim, used to make repression or To do PR.
“And if they did not use it for PR purposes, and it is not a cynical act, then one has to wonder how the brave woman feels, the one who chose to place her baldness in the center of the stage and the camera, the center of the world, next to one of the most important actors sitting in the hall. How was she supposed to feel if he had to do the ‘Defender of the Nation’ action for her because they think she is incapable of defending herself. The answer is probably very bad, “Bar-On concludes.” In terms of women’s empowerment and their ability to stand up for themselves – if a woman chooses to attend the Oscars in baldness, no one should protect you anymore. This is the small, and the low, and the preservation of traditional chauvinistic patterns, to which, among other things, the Oscar ceremony also belongs. “I hope mainly that he ‘got it on his head at home’, or at least that we will find out that this move was planned as an act of public relations, because then maybe, just maybe, it is possible to somehow understand the move.”