HONG KONG – Asia’s first museum dedicated to football superstar Cristiano Ronaldo, the CR7 Life Museum, has opened in Hong Kong. The new attraction aims to boost the city’s status as a global sports tourism hub.
CR7 Life Museum Launches in Asia
Hong Kong now hosts Asia’s premier Cristiano Ronaldo museum, showcasing the football legend’s career and memorabilia.
Hong Kong has officially launched the CR7 Life Museum, the first of its kind in Asia dedicated to the legendary footballer Cristiano Ronaldo. This new immersive attraction is set to enhance the city’s appeal to sports tourists worldwide.
Situated within the K11 Art & Cultural Centre, the museum offers an in-depth look into Ronaldo’s remarkable career and personal life. It features a collection of his most iconic memorabilia, including match-worn kits, golden boots, and numerous trophies. Interactive exhibits and engaging storytelling guide visitors through Ronaldo’s journey, from his humble beginnings in Madeira to his status as a global sports icon. This narrative resonates deeply with both seasoned football fans and aspiring athletes.
The CR7 Life Museum is designed as a comprehensive destination experience. It seamlessly blends culture, sport, and entertainment. Visitors can enjoy guided tours, take photos with life-sized installations, and get closer to Ronaldo’s celebrated career. Hong Kong now stands as the sole destination in Asia where fans can explore the detailed personal legacy of such a prominent global sports figure.

Complementing the museum are two flagship CR7 stores, located in Tsim Sha Tsui and on Hong Kong Island. These stores offer over 3,000 square feet of exclusive merchandise and signed memorabilia. Special premium packages are available for visitors. These packages include guided museum tours, cocktails, limited-edition merchandise, and entry into prize draws, making the experience particularly appealing for sports travelers seeking unique opportunities.
With its distinctive attractions and broad appeal within the football community, the CR7 Life Museum is expected to significantly diversify Hong Kong’s tourism offerings. The museum further solidifies the city’s position as a growing center for sports-led cultural experiences in Asia.
