Daniel Peters (Yael Ori Photography)
Daniel Peters (38) has been appointed Director of the Creative Department at the Item Media Public Relations Office. Peters has been managing the firm’s diverse clients for the past 8 years, in various fields, including tourism, health, technology, transportation and more.
As part of her role, she will lead creative moves to increase media exposure for the firm’s clients by initiating media campaigns in the various media, strategic collaborations between the firm’s clients and external bodies and positioning new concepts for clients that will strengthen marketing and media messages.
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“Creative and strategic thinking is the basis for quality PR work, and Daniel manages to bring the firm’s clients groundbreaking ideas that yield exceptional results,” says Yehuda Schweitzer, CEO and owner of Item Media PR. The office’s creative department. We are happy and confident that she will do her job to the best of her ability and lead interesting moves for our range of clients. ”
“The ‘send and forget’ era of strip press releases from around the world and in order to create significant value for the customer, a variety of tools must be used that go beyond the well-known tool set of the PR world,” says Daniel Peters. Systematic issues from employer branding to international moves that leave a significant mark. “
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The public relations company Item Media provides business customers with efficient and effective access to the leading media outlets in Israel. The long-standing relationship with the important media in Israel, enables the company to provide a match between the strategic and tactical needs of its customers and the daily requirements of the leading television and radio networks, newspapers and websites in Israel..
Since 2006, Item Media has been providing a variety of strategic consulting and communications management services to Israel’s leading clients in the fields of technology, real estate and finance.
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