The move follows successive relegations and financial penalties that have dropped the former Premier League champions down to English football’s third tier.
From Premier League Glory to Third-Tier Sale
Just a decade after securing a top-flight title, Leicester City finds itself marketed as an investment opportunity rather than a sporting powerhouse.
The club’s trajectory has shifted dramatically in recent seasons. After lifting the Premier League trophy in 2016 and claiming an FA Cup victory in 2021, the team endured drops from the top flight in 2025 and down to the third tier in 2026. A six-point deduction last season for breaching the Premier League’s profit and sustainability rules accelerated that downward slide.
Inside the Investment Bank’s Pitch Package
Citigroup prepared an eight-page promotional brochure titled Project Lineup to market the club to prospective investors, Kooora reported. The marketing material details a comprehensive package that includes the men’s team, the women’s squad, and several high-value physical assets.
Leadership Transition and Ownership Accountability
Current club chairman Aiyawatt Srivaddhanaprabha took over leadership following the death of his father, Vichay Srivaddhanaprabha, in a 2019 helicopter crash outside the stadium. Following the team’s relegation last season, Aiyawatt acknowledged that he should bear responsibility for the club’s standing while noting that structural changes were underway.
Those who won their first FA Cup title in 2021 have faced a difficult period, seeing their relegation from the Premier League in 2025 and then from the Championship in 2026. Last season, six points were deducted from the team’s tally due to violations of the English Premier League’s profit and sustainability rules, which accelerated its decline to the third level. A report by the British Broadcasting Corporation (BBC) on Thursday stated that the company
Agence France-Presse, via France24
The transition comes as the organization prepares for immediate sporting challenges far away from its former Premier League prominence.
The Immediate Road Ahead in League One
As corporate advisors market the club to international buyers, the squad itself must confront the reality of third-tier competition. Under manager Russell Martin, the team begins its campaign to climb back up the English football pyramid with an away fixture against Notts County.
Whether prospective investors step forward to absorb the club’s debt load while honoring its physical valuations remains the central question for a franchise attempting to rebuild.
