Tesla, the champion of integration

by time news
Elon Musk, creator of Tesla. IF via Reuters

The “all-in-one” business model of the world’s number one electric vehicle has served as a bulwark against component shortages.

As the Covid continued to cause factory closures in 2021, Tesla became the world number one in electric vehicles that year, managing to produce nearly 1 million. A miracle. Its “all-in-one” business model served as a bulwark against shortages. For a few months at least.

Since its birth, the American pioneer has sought to manufacture everything “at home”: its software, its batteries, its semiconductors, becoming the most integrated manufacturer on the planet. Its suppliers are partners present on its industrial sites. Elon Musk wanted Tesla to control the entire value chain from raw materials to charging stations.

This has given it tremendous growth. From the outset, it established direct relations with the major mining groups to obtain the minerals essential for the manufacture of batteries. A novelty. In general, mining groups and refiners deal with cell manufacturers…

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