In addition to ex-RWE boss Terium, a whole series of German managers are busy with The Line and Neom: Ex-Siemens boss Klaus Kleinfeld, for example, who was once CEO of Neom and now sits on the advisory board of the project. Or Alexander Rieck and Tobias Walliser, founders of the Lava architectural office. They had already helped design the green city of Masdar City in Abu Dhabi. In Neom they design the mountain sports resort of Trojena.
However, there are also those who doubt that Saudi Arabia will succeed in the large-scale project. After all, it wouldn’t be the first time that the country has made big announcements but then failed to follow through. The Jeddah Tower, for example, which may one day be the tallest building in the world, was supposed to be up last year. But the construction work is hardly progressing and it is unclear when and if the building will be completed. Only a quarter of the 1007 meters has been reached.
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