There are many claims for and against electric cars, when the public is still not fully aware of all the claims and most of them cannot form a full opinion, mainly thanks to the fact that the field is still relatively new. At a time like this, when a new technology comes into the world and threatens to take over it in a certain way, the opinion of influential people can dictate to a certain extent the way in which a part of the public will look at this technology. The former US President Donald Trump is one of these people, with millions of people (not only in the United States) who listen to his words. Last weekend he expressed his opinion on the subject of electric cars, something that may turn on a red light for the manufacturer of electric cars
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and its CEO Elon Musk.
During a speech given by the former president in Pennsylvania in which he told and detailed the case of his friend, in which he tried to get from Kentucky to Washington using an electric vehicle. According to what Trump said, the trip was terrible, especially in light of the long wait to charge the car – a story that is short but very influential for Trump’s devout fans.
The negative public relations for the electric vehicles provided by Trump in his speech came after a few weeks ago Trump called the CEO of Tesla, Elon Musk, “another stupid artist”. Musk, who also has a large fan base at all, did not remain oblivious and then published a tweet on Twitter ( where he has over 105 million followers) in which he said that it was time for Trump to “hang up his hat and sail off into the sunset” and claimed that the governor of Florida is more suitable to run for president in 2024 on behalf of the conservative party.
All the intrigues between the two celebrities should perhaps make Tesla rethink its PR strategy. As was said before, Tesla does sell hundreds of thousands of cars, but the field is not yet in the global mainstream, which if Tesla wants to penetrate, it needs to scoop up the general public’s opinion and convince Same with the advantages of electric vehicles, not just letting the business “flow” as Musk believes that Tesla should operate.
The more the general public will know about electric vehicles and will be more in favor of them, the more the sales of the companies will increase in addition to the pressure that will be exerted on politicians around the world to fully regulate the issue.
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