Against all odds: this is how Zvika Pick returned to the center of things after a period of depression

by time news

In real time it sounds like a particularly bad joke. Around that time in 1991, the idea of ​​a joint show with the Meggavat, the best Tel Aviv rock band, shortly after the release of the album “Who Killed Agnetha Plaskog”, and for Zvika Pick, who was considered a “dead horse” at the time and also at the height of his success in the musical barangay She enjoyed twisting her nose in front of him, sounds completely delusional, sort of like a joint show by Nono and Israel Gurion in the summer of 2022. Still, it happened, and even helped restart Pick’s career.

The story begins in the 70s. Or rather, in “The Future Will Be Partly Cloudy”, a series of nostalgia parties for the 70’s held then, at the end of 1991, by the journalists and cultural figures Amit Shoam and Guy Assif at the Elizabeth Club in Tel Aviv. The two come up with the idea of ​​inviting Peak – one of the ultimate symbols of that decade – to one of the parties. At that time, as we said, Pick is at the bottom of his career. In the 1980s, Pick shines here and there, but the momentum of the 1970s, when almost every song he composed was a super hit, has been lost.

On the other hand, in the summer of 1991 the hat wearers were the right band of the moment. Although the fans who went with them from the beginning of the road in Jerusalem were a little disappointed by “Who Murdered Agatha Falskog”, with the relative-mainstream production of Shlomi Bracha, but wider audiences discovered them for the first time, and they were considered the flagships (and the crown) of the unprecedented rock wave of the early 1990s The 90th. However, at the end of 1991, the band was already at the end of its journey, Ohad Fishoff left, and the four remaining members: Ram Orion, Adam Horowitz, Tamir Albert and Alon Cohen, accepted the offer of Shoham and Asif and his friend Lepik, despite the raised eyebrows raised by the unsolicited connection.

The joint show aroused great interest in the media. “They know my songs and grew up on them, two of them were at my concert in the city of youth in 82,” Peak said of his new friends, adding that he prefers to connect with young people and finds no interest in people his own age.

And so, on November 28, 1991, thousands of people filled the club to the brim and welcomed Peak enthusiastically. The show featured Peak’s biggest hits, including “The Flower Song”, “Live With It” and “Mary Lou”, in noisy and updated rock arrangements, and surprisingly, it sounded good.

Following the one-time success, Pick and the gibbets went on a tour that included several more performances, in one of which, in July 1992, Pishoff also appeared and thus the audience received the gibbet bearers in their full composition. Pick took advantage of this momentum, and later in the 90s he returned to the center of things with a series of hits that put him back on track: “Artic Creative” in 1993 and “I Can’t Do Without You” composed for Dana International in 1994, all the way to the high point: winning the Eurovision Song Contest In 1998, as composer of “Diva” for International. The comeback, which began in the most unexpected place, was completed.

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