Alpine names Philippe Krief as new CEO of the brand

by time news

2023-07-21 11:48:09

He replaces Laurent Rossi, who will focus from now on special projects related to the transformation of the Group

Philippe Krief succeeds Laurent Rossi as executive director of the Alpine FP brand

As of July 20, 2023, Philippe Krief succeeds Laurent Rossi as CEO of the Alpine brand. He will continue to serve as director of engineering and product performance for the brand, pending the arrival of his successor. He is a member of Management Renault Group, reporting to Luca de Meo, CEO Renault Group.

A graduate of the Ecole Nationale Supérieure de Techniques Avancées, Philippe Krieg has worked for both Michelin and the Fiat group. After these experiences, he continued his career at Ferrari and then at Maserati, respectively as director of the vehicle department and technical director of the Alfa Romeo brand. Returning to Ferrari in June 2016, Philippe Krief takes up the role of Director of Engineering. He was named director of engineering and performance for the Alpine brand on February 21, 2023.

Laurent Rossi will focus from now on special projects related to the transformation of the Group.

“I would like to thank Laurent for his unwavering commitment during these two years at the helm of Alpine. Laurent has established a clear and ambitious strategy for the brand. He has put Alpine in the best possible position to achieve its long-term goals,” said Luca de Meo.

«Alpine now it is ready to enter a new phase of its deployment and become a brand of the future. Philippe combines long experience in the sector, great technical knowledge and the essential leadership qualities for the success of our project, in particular the launch of the brand’s new vehicles starting next year. I have all the confidence placed in Philippe and his team, to take Alpine to new heights”, highlighted the CEO Renault Group.

report a bug

#Alpine #names #Philippe #Krief #CEO #brand

You may also like

Leave a Comment