Apple Unveils First Ad for Vision Pro Headset, Draws Similarities to Original iPhone Commercial
Apple has just released the first advertisement for its highly anticipated Vision Pro headset, and eagle-eyed fans have noticed some striking similarities to the original commercial for the iPhone.
Titled “Get Ready,” the Vision Pro ad features a montage of clips from various movies and TV shows, depicting characters putting on goggles, helmets, and masks. The inclusion of scenes from iconic films such as “Up!”, an “Ant-Man” movie, “Star Wars: Episode IV — A New Hope,” and an “Iron Man” movie aims to convey the idea that wearing the Vision Pro headset is not only practical but also undeniably cool.
This approach echoes the structure of the first iPhone ad, titled “Hello,” which featured clips of people answering telephones. The clever use of movie and TV show scenes in both commercials effectively captures the attention of viewers and aligns with Apple’s brand identity.
The Vision Pro headset is set to open for preorders on January 19th, with the official release scheduled for February 2nd. Apple has also announced that it will be offering demos of the headset at its retail stores for customers to experience the product firsthand.
With the release of its immersive and innovative Vision Pro headset, Apple is poised to once again revolutionize the way consumers engage with technology, just as it did with the iPhone over a decade ago.