“Awareness through fun”: drag queens in companies to promote the inclusion of LGBT +

2023-05-30 19:42:50

A blonde wig imposing, a wide line of eyeliner and a pair of false eyelashes: on the Instagram account of the multinational Accor, a video denotes. Last October, the company called on drag queen Minima Gesté on the occasion of “Coming Out Day”. Celebrated annually on October 11, it invites support for LGBT+ people who “come out of the closet” and speak publicly about their gender or sexual orientation.