Farewell to the red Badoit and the green Badoit. Recognizable by their green and red packaging, Badoit sparkling water bottles give up color. This was announced on Wednesday by the food group Danone. They will be replaced by transparent plastic models that can be recycled for food use. “As of today, consumers will be able to find transparent Badoit bottles at the various points of sale, which will allow better recyclability in new bottles”, summarizes the press release.
70,000 tons of bottles
Danone indicates that 70,000 tonnes of colored PET (polyethylene terephthalate) plastic bottles are put on the market each year in France by all players, and that their “recycling into new bottles is still difficult today”.
“Until now, the colored bottles of our Badoit brand went through specialized recycling channels and were necessarily intended for uses other than food. From now on, the material from each recycled Badoit bottle can be used to make new bottles if it is correctly sorted,” announces the group.
Achieve 100% recyclable and reusable packaging
This change “allows Danone to take another step towards its objective of offering 100% of its packaging which is recyclable, reusable or compostable for the French market. These initiatives aim more broadly to feed the recycled PET (rPET) sector and encourage the reduction of the use of virgin plastic.
Danone indicates “to study other solutions in favor of a circular economy such as the deposit for recycling or reuse”.