2023-06-30 18:38:16
Barcelona Barça is a club of immense dimensions and this causes everything that happens around the entity to be magnified. In recent years, the club has embraced its “values” to the point of making them a sign of identity. On Wednesday, LGTBIQ+ Pride Day, Barça celebrated the day with different initiatives in support of this group, starting with messages on social networks and continuing with the installation of various flags in the facilities. The gesture was massively applauded, but not everyone was happy with it, as evidenced on social media, where the club lost more than 400,000 followers in two days.
The information was published by David Saura, a former member of the Barça communication team who currently works in the Xerpa Studio office. According to their analysis, the entity lost 306,403 followers on its Instagram account. And this on Wednesday. On Thursday, the negative trend continued with 133,258 unfollows. In two days the club has lost 439,661 A number that is not at all anecdotal, since the rate of growth of Barcelona on this social network is around 30,000 fans per day, with peaks that can reach 50,000, and this is dates in which there is no sports competition.
It is not an isolated case. In fact, as Saura continues to analyze, up to ten First Division clubs supported the move on social media. All but Las Palmas lost supporters, not even a few dozen. A fact that has highlighted that there is still digital homophobia.
In the case of Barça, the difference compared to the rest of the clubs is abysmal, but this can also be understood by the massive following the club has on Instagram, where it exceeds 122 million fans.
Behind the more than 300,000 unfollows from Barça there are 2,299 from Valencia and 1,218 from Athletic Club. Real Sociedad (-605), Osasuna (-344), Getafe (-168), Celta (-152), Mallorca (-73) and Alabès (-66) are the others that have been affected. Las Palmas, with 67 more supporters, is the only one that does not have negative records.
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