Headliners Lady Gaga, Green Day, Post Malone
Jennie and Lisa, members of K-pop’s representative girl group ‘Blackpink’, will perform on stage at the ‘Coachella Valley Music and Arts Festival’ in the United States as soloists.
In the list of ‘2025 Coachella Valley Music and Arts Festival’ announced by Coachella on the 20th (local time), Jennie was included in the lineup on April 13 and 20 next year, and Lisa was included in the lineup on 11 and 18.
Previously, Blackpink appeared on the Coachella stage as a sub-headliner in 2019, and last year, they became the first Asian artist to appear as a headliner. In particular, the headliner stage incorporated traditional Korean elements and received great reviews both locally and domestically.
Coachella is also known as a local promotion platform. Blackpink has grown rapidly in the North American market since appearing at this festival in 2019.
Lisa will release her first full-length album ‘Alter Ego’ on February 28th. Jennie is also expected to release her first solo album before Coachella.
In addition, among K-pop groups, the 4th generation boy group ‘Enhyphen’ (April 12 and 19) will participate. Among K-pop boy groups, this is the second following ‘ATEEZ’ last year.
‘XG’ (April 13 and 20), a Japanese girl group based on the K-pop system that is also very popular in the North American market, will also appear on the Coachella stage.
The first Korean musician to appear at Coachella was the duo ‘EE’ (Lee Yun-jung and Lee Hyun-jun) in 2011. This team, a total art performance duo formed around Lee Yun-jeong, a former member of Pippi Band, attracted local attention with their strong individuality.
Afterwards, in addition to Blackpink and Ateez, hip-hop group ‘Epik High’, band ‘Hyukoh’, traditional music-based post-rock band ‘Jambinai’, 4th generation K-pop girl group ’Le Seraphim’, and band ‘The Rose’. Appeared. ‘Aespa’ and ‘2NE1’ appeared at Coachella through a stage curated by 88 Rising, an American label introducing Asian music.
Coachella, held in the Coachella Valley, a desert area in Indio, California, USA, is the largest festival in the United States, attracting more than 200,000 audiences every year since 1999.
It attracts global attention every time with the participation of the hottest pop stars and influential musicians. In fact, although it is relatively young compared to other festivals around the world, it quickly became one of the leading music festivals with its planning ability encompassing various genres such as rock, hip-hop, electronic, and pop.
This year’s headliners will be American pop star Lady Gaga, American punk band ‘Green Day’, and Post Malone, synonymous with American melt pop. American hip-hop mogul Travis Scott, who is also dominating the fashion world, will design the festival site.
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What impact has K-Pop had on music festivals like Coachella over the years?
Interview between Time.news Editor and K-Pop Culture Expert
Time.news Editor (TNE): Welcome, everyone! Today, we have a special guest with us, Dr. Sarah Kim, an expert in K-Pop culture and music festivals. We’re thrilled to discuss the exciting lineup for the upcoming Coachella Valley Music and Arts Festival, especially with performances from K-Pop giants like Blackpink’s Jennie and Lisa. Welcome, Dr. Kim!
Dr. Sarah Kim (SK): Thank you for having me! I’m excited to be here and talk about such a fascinating event!
TNE: To start off, could you tell us what it means for Jennie and Lisa to perform as solo artists at Coachella, considering their previous prominence in Blackpink?
SK: Absolutely! Jennie and Lisa are not just performers; they embody the rapid globalization of K-Pop. Their solo appearances at Coachella signify a growing acceptance and celebration of K-Pop in Western music spaces. Blackpink has already set significant milestones, being the first Asian group to headline in 2022. Now, with Jennie and Lisa going solo, it really highlights their personal artistry and the versatility they bring to the stage.
TNE: That’s a great point! Blackpink has a powerful legacy at Coachella. Can you explain how their past performances impacted their career trajectory, especially in the North American market?
SK: Definitely! Their first appearance in 2019 opened doors that many Asian artists hadn’t previously experienced in the U.S. market. They not only showcased their talent but also integrated traditional Korean elements, which garnered reviews and sparked interest in Asian culture. This festival exposure has allowed them to grow their fan base significantly in North America, transforming them into global superstars.
TNE: Relatedly, the presence of other K-Pop acts like ENHYPEN and Japanese group XG also at this year’s festival indicates a broader trend. Why are these artists gaining traction on such a massive platform?
SK: It’s a fascinating shift. The success of K-Pop groups like Blackpink has paved the way for newer groups. Festivals like Coachella serve as vital promotion platforms, allowing artists to reach a diverse audience. ENHYPEN and XG’s inclusion emphasizes the impact of both music diversity and the need for cultural representation in the global music landscape.
TNE: Shifting gears a bit to the festival itself, Coachella is known for blending various music genres. How does this multidisciplinary approach benefit performers from different cultural backgrounds?
SK: The multidisciplinary approach of Coachella not only attracts a wider audience but also encourages artistic collaborations across genres, which can lead to innovative performances. For artists from different backgrounds, like K-Pop idols, it’s an invaluable opportunity to engage with fans outside their typical demographic. It fosters cultural exchange and showcases the universality of music.
TNE: Fascinating! Now, on the topic of headliners, this year’s lineup features big names like Lady Gaga and Green Day. How do their performances compare to those of emerging stars like Jennie and Lisa?
SK: Headliners like Lady Gaga and Green Day have longevity and a vast catalogue of music that connects with various generations. Their performances bring a certain gravitas to the festival. In contrast, Jennie and Lisa represent the new wave of musical talent, reflecting contemporary trends and youth culture. Their performances might emphasize innovation and calculated artistic risk-taking, which is crucial for their career advancement.
TNE: That’s an interesting contrast. Lastly, what do you think the future holds for K-Pop at Coachella and similar festivals?
SK: I believe we will see an increased presence of K-Pop artists at major music festivals around the world. As more artists gain recognition and as K-Pop continues to dominate global charts, the expectations and standards for performances will keep evolving. We can definitely expect more collaborations among Western artists and K-Pop stars, broadening the scope of what music festivals can represent.
TNE: Thank you so much, Dr. Kim, for this insightful discussion! The excitement around Coachella really reflects the evolving landscape of music and culture globally!
SK: Thank you! It’s been a pleasure discussing these trends, and I am looking forward to seeing how everything unfolds at Coachella!
TNE: Thanks to our readers for tuning in. Stay connected for more updates on K-Pop and the vibrant world of music festivals!