“Business Growth,” the program that will enhance the skills of Quetzaltecan entrepreneurs – 2024-07-21 13:20:35

by times news cr

2024-07-21 13:20:35

Several Quetzaltecan entrepreneurs will benefit from the “Business Growth” program through a course designed to foster innovative thinking and provide them with key financial knowledge to expand their businesses.

This initiative not only seeks to strengthen the local entrepreneurial ecosystem, but also to provide practical tools that allow participants to scale their entrepreneurshipand thus contribute to regional economic development in a sustainable and effective manner.

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Entrepreneurs from Quetzaltenango will enhance their skills with the “Business Growth” program

Last July 11th marked the beginning of the “Business Growth” program in Quetzaltenangoan initiative aimed at strengthening the local entrepreneurial ecosystem through a course aimed at 50 entrepreneurs of the regionThis course promises to equip participants with crucial technical and financial knowledge to drive and grow their businesses.

The program is made possible thanks to the collaboration between Banco Industrial and the Municipal Agency for Local Economic Development (AMDEL) of Quetzaltenango. Its main objective is to provide entrepreneurs with the necessary tools to strengthen their businesses and guide them towards entrepreneurship.

The impact of this project is significant, given the crucial role that entrepreneurship plays in the economy. Through their businesses, entrepreneurs create jobs, which in turn reduces unemployment rates and contributes to increasing per capita income. In addition, entrepreneurship fosters competition, improves efficiency and increases productivity, thus promoting economic development by introducing innovative products and services to the market.

Photo caption for visually impaired people: Guatemalan women smile at the camera during the launch of the program. (Credit: @muni_xela)

A program that will help your business grow

The course is structured into four essential modules designed to expand participants’ knowledge and skills, with the ultimate goal of scaling up their ventures and contributing to regional economic development. Topics to be addressed include:

  • Financial Education: It will focus on the efficient management of resources through effective savings and investment practices, providing the necessary foundations to manage your finances strategically.
  • Business Financing: Participants will learn about the different financing options available and how to access them, allowing them to secure resources to expand their operations and projects.
  • Intellectual property: The importance of protecting brands and patents will be explored in depth, ensuring that entrepreneurs understand how to safeguard their ideas and products in a competitive environment.
  • Promoting Entrepreneurship: The course will encourage creativity and innovative thinking among participants, prompting them to develop new and effective solutions to contemporary business challenges.

In addition to theoretical training, the course will offer marketing opportunities, facilitating entrepreneurs’ access to new markets and the expansion of their customer base.

This program represents a comprehensive platform for business development in Quetzaltenango, promoting local economic growth through the strengthening of entrepreneurial capacities. With the support of key institutions and a focus on comprehensive training, participants are expected to improve their existing businesses and also be able to incubate and launch new innovative projects that contribute to the sustainable progress of the region.

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