More and more users have expressed their disapproval of advertisements YouTube that, according to some, has come to include up to ten of them consecutively and without giving the option to omit them.
Ad breaks often appear on YouTube just before a video starts on the platform, although the creator of the content also has the option of including an ad at the time it deems appropriate.
However, more and more users are turning to platforms like Twitter y Reddit to make clear his discontent with the situation, especially in the last two months, according to the specialized portal 9to5Google.
In recent weeks, they point out that platform ads have grown in number and duration. They also criticize the alleged increase in the amount of advertising that cannot be skipped by the user.
The most extreme cases recorded shown clusters of up to ten consecutive announcements. None of them giving the user the option to go directly to play the video.
YouTube has not commented on this. The only allusion of the platform to this problem has taken place on Twitter. There, the account of his team has recognized the existence of “bumper ads” due to a user’s complaint.
This advertising format is characterized, according to YouTube, by show several consecutive ads at the beginning of a video and with a duration of approximately six seconds. And it does not allow the user to skip them.