2024-05-09 02:58:11
The price ranking published on “Pricer.lt” can be found here.
“Throughout the year, we have provided our customers with the lowest price of the cheapest average basket of food products, and this is proven by an objective price analysis. We consistently work to keep our prices low and provide our customers with the opportunity to save. Our buyers benefit from this and talk about real facts, not loud advertising slogans”, says Indrė Trakimaitė-Šeškuvienė, the head of the Communication and Corporate Relations Department of Maximos.
According to the Maximos representative, a set of consistent actions helps the retail chain to ensure customers the opportunity to shop at savings and maintain the lowest price of the cheapest average basket of groceries in a highly competitive environment.
“We constantly monitor the market situation and compare prices in other retail chains – this way we can quickly adapt to the situation, react to prices when necessary and compete for the attention of buyers.” In addition, we regularly review the existing ones and constantly initiate new actions so that buyers save even more, and we ourselves could stretch ourselves even more and encourage other market participants to follow this example”, says I.Trakimaitė-Šeškuvienė.
The retail chain manages to maintain low prices not only through happy weekly prices and offers, special price projects such as “Joke, not price”, but also through daily negotiations with suppliers on the prices of purchased goods.
“Last year alone, we reduced the regular prices of about half a thousand items, and customers saved about 4.4 million last year by purchasing such items. euros”, – calculates I.Trakimaitė-Šeškuvienė and adds that the private brands “Farm Milk”, “Extra Line”, “Pormet”, etc. also help customers to shop at low prices in the retail network. food items at the lowest price in their category.
The fact that it is important for buyers to save and they actively use this opportunity is proven by the numbers – as many as 89 percent. Shoppers visiting Maxima stores add discounted items to their carts every day.
“Thank you” card – even more opportunities to save
The “Ačiū” loyalty card benefit system also provides exclusive benefits and even more opportunities to save for loyal customers in the retail network – this is the “Thank you almost for a thank you” promotion, offers from the “Mažyliai” club, accumulation of “Maxima” money and the possibility to use it to cover up to 99%. shopping amounts.
“Every day, around 300,000 people shop at Maximos stores by swiping the “Ačiūs” card. buyers. This obliges us to constantly review the benefits provided by the card and to ensure that they reach the widest possible circle of our customers”, adds I. Trakimaitė-Šeškuvienė at the end.
2024-05-09 02:58:11