“Culture improves the quality of life of the individual”

2023-09-08 16:16:35

“The relationship between well-being and cultural enjoyment is a strategic theme for the Bracco Foundation because it manages to embrace the three areas on which our commitment is concentrated: culture, science and social issues. Cultural practice has taken on an increasingly important role in contemporary society. And it is demonstrated by numerous studies on the population of different countries that attending concerts, theatres, cinemas and exhibitions increases the perception of one’s well-being and is ‘good’ for the person. In other words, culture improves the individual’s quality of life.” Diana Bracco, President of the Bracco Foundation and President of the Bracco Group, said this through a video message, on the occasion of the meeting “Care with Art: Beauty as Therapy”, at the Carlo Bilotti Museum in Villa Borghese.

“Sometimes we focus only on the purely technological development of medical instruments: research and innovation remain fundamental, let it be clear, but they must not distance healthcare workers and doctors from the idea that the patient’s request for health is also a request for all-round well-being. And so the use of art creates a favorable environment for patients, helps them deal with therapies and manage stress and fears,” he concluded.