2024-07-09 04:36:04
During this visit (February 10-21), initiated by the United States Trade and Development Agency (USTDA), the Moroccan delegation, led by the Secretary General of the Ministry of Digital Transition and Administrative Reform, Sarah Lamrani, went to Austin (Texas) and Silicon Valley (California).
A series of meetings are taking place with U.S. officials to discuss best practices in the use and application of these technological systems.
This trip was also an opportunity to promote Morocco as a regional hub by highlighting the various achievements in terms of technological infrastructure, quality and innovation ecosystem and to present the major strategic orientations of Maroc Digital 2030, Ms. Lamrani stressed in a statement to MAP.
She added that the visit also aims to attract investments in the Moroccan digital sector.
“Large American companies could be interested in the growth and expansion opportunities in an emerging market like Morocco,” noted the official, who highlighted Morocco’s strategic location, its qualified human resources and its location as a springboard to other African markets.
Given that American digital companies are at the forefront of innovation and technology, “we are looking to benefit from their expertise and learn from their best practices to stimulate the growth of the digital sector in Morocco,” said Ms. Lamrani.
The visit of the Moroccan delegation to the United States also aims to explore partnership opportunities, access expertise and best practices and attract investments in the digital field, she stressed.
For her part, USTDA’s MENA region manager, Gretchen Krantz Evans, said the American agency “is pleased to share American solutions with countries like Morocco that are looking to do even more to implement systems that serve their people and support economic growth.”
“We are working together to identify viable projects that can advance local goals and where U.S. companies can provide technologies and solutions,” she said, recalling that USTDA funded a feasibility study in 2022 on behalf of the Autonomous Water and Electricity Distribution Authority of Marrakech to transform the city’s electricity distribution infrastructure into a smart grid.
“We will continue to work with our Moroccan partners to identify future opportunities in digital infrastructure and other sectors,” the American official added.
During this visit, the Moroccan delegation also discussed partnership opportunities in the areas of research and development, technology transfer, training, startup acceleration and possible avenues for the installation of “big tech players” in Morocco.
The discussions also focused on investment opportunities in Moroccan digital ecosystems, support mechanisms for startups and entrepreneurs, as well as incentives aimed at encouraging investment in digital.
The Moroccan delegation also included representatives from the Digital Development Agency, the General Directorate of Information Systems Security, the General Confederation of Moroccan Enterprises, the Association of Information Systems Users in Morocco, the Moroccan Federation of Information Technologies, Telecommunications and Offshoring, and Technopark.
2024-07-09 04:36:04