2024-03-31 08:38:05
Discord, a social network that coordinates communities in various fields with a strong emphasis on the gaming field, plans to start displaying advertisements on the platform next week for free users (who are not subscribed to the Nitro program), according to a report by The Wall Street Journal.
On the integration of advertisements already the company reported Formerly officially known as the Sponsored Quests program, this will allow game developers to issue gifts to users for completing in-game tasks that they broadcast to their community while community members are watching Discord, so the company’s intention is to focus advertising for a very specific market rather than all uses of Discord. .
One of the great advantages of Discord for all users today is the ability to connect to different Discord communities in order to discuss different topics, in which streamers on different platforms such as Discord, Twitch or YouTube are helped, in order to enable viewing and accompany the broadcasts in a managed conversation between the viewers of the broadcast.
Quest joining screen in Discord (Image: Discord)
Discord has been proud over the years of the fact that it does not display advertisements on its platform, this is in contrast to what is happening on other platforms, but if the Journal’s report turns out to be true, the company will join a host of other social networks that display advertisements on their services, such as Tiktok, Facebook, Instagram and others.
At the same time, the way in which the company plans to present advertisements is done in a very gradual manner, since only in the broadcasts of users who choose to actively join in completing quests that will be broadcast to their followers will advertisements be shown, with the company stating that they will do so in a way that does not harm the experience of the game or watching it.
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