Even makeup artists aren’t safe from AI; video impresses

by time news

2023-05-26 20:16:07

On the one hand, the galloping advance of generative AI (artificial intelligence) – ChatGPT technology, for example – brings tools that make “being creative” easier and easier. On the other hand, professionals who work with creativity fear for their jobs. This time, the makeup artists have their hair on end.

What do you need to know:

  • Users experimented with generative AI (ChatGPT technology, for example) on makeup and costumes;
  • Currently, results are rudimentary, but demonstrate the potential to “take hold” among professionals in these areas;
  • Companies argue that recent advances in generative AI serve to facilitate work related to creativity, but professionals fear for their jobs.

That’s because videos of AI tools that went viral on social media this week show a workflow in which you can change people’s makeup in videos. The tools also let you change people’s clothes with one click.

Read more:

Is the end of makeup artists near?

The film industry believes that manual jobs such as costume designers, set designers and makeup artists are safe from the advent of generative AI. Well, watch this video, which shows how AI-generated makeup works, and think again:

Self-styled artificial intelligence creative director Freddy Chávez Olmos used several tools to create the video. These include Leonardo.Ai, an AI production suite for content creation, and EbSynth, which reshapes entire video clips just by painting over a single frame.

He modified the existing footage of a commercial film, completely changing the composition of the actors in it. Complex equipment was not required. Soon it will be as easy to use in production environments as a TikTok beautifying filter.

Of course, these are just short clips and show examples of horror picture makeup. Current technology may not be ready for full production and may not be profitable now. But it will eventually.

This shows where things are headed: a future where anyone can modify a person’s facial makeup, from a subtle morning look to Freddy Krueger style.

And the costume designers?

Also viral on social media was a clothing experiment using Runway’s Gen-2 video generator. It was led by a self-styled “AI/3D/Digital Artist/Screamer/Voice Actor/Twitch Streamer/Anime Fan/Animator/Dad” named Timmy. See below:

According to his description, he found a composition he liked and used it as an idea, combined with different images of clothes. The result is what you can see above: instant costume changes.

The user also warns that it will take some time to change the character and composition. But you can get an idea of ​​where we’re going.

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