F1 Promoter Awards: Winners Revealed | Formula 1 News

by liam.oconnor - Sports Editor

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abu Dhabi Grand Prix Crowned Formula 1’s ‘Promoter of the Year’ for 2025

The Abu dhabi Grand Prix has been recognized as the top Formula 1 promoter for 2025, lauded for its consistent elevation of the event and its status as a premier global sporting destination. The awards, presented at a ceremony in London, celebrated outstanding contributions across the F1 calendar, encompassing sustainability, fan engagement, event spectacle, and cultural integration.

Recognizing Excellence Across the F1 Landscape

Leaders from all 24 Grands Prix attended the annual awards ceremony, where five honors were bestowed. According too a statement released by Formula 1, the awards acknowledge the tireless efforts of promoters in delivering exceptional race weekend experiences for fans. The sport, entering a new generation in 2026, aims to continue setting a high standard for live sporting entertainment.

Pro tip – Formula 1’s new engine regulations, set for 2026, will increase the share of lasting fuel to 100%, aiming for net-zero carbon emissions by 2030.

Abu Dhabi’s Winning Formula

The Abu Dhabi Grand Prix, operated by Ethara, secured the coveted ‘Promoter of the Year’ trophy. The circuit welcomed innovative hospitality options, on-site activations, and a commitment to sustainability initiatives during the 2025 season. A record crowd of 339,000 fans witnessed a historic three-way title decider at the Yas Marina Circuit, further solidifying the Grand Prix’s global appeal.

“We are proud to be recognised as Promoter of the Year in such a competitive field of promoters,” said Saif Rashid Al-noaimi, CEO of Ethara. “This award is a testament to the strength of the Ethara team, who are delivering our vision to become a regional powerhouse in live entertainment. We will continue to pioneer the delivery of unforgettable experiences for the fans from around the world.”

Reader question – The Yas Marina Circuit underwent meaningful modifications in 2021 to improve overtaking opportunities, addressing concerns about limited passing during previous races.

Other Standout Promoters Honored

Beyond Abu Dhabi, several other Grand Prix events were recognized for their achievements:

  • Event Spectacle: The Saudi Arabian Grand Prix took home the award for its extraordinary pre- and post-race entertainment, featuring performances from international artists like Usher, Jennifer Lopez, and Major Lazer, culminating in a impressive drone and firework display.
  • Fan Experience presented by Heineken: The Hungarian Grand Prix was celebrated for its enhanced fan experience, driven by upgrades to grandstand and paddock facilities, and positive feedback regarding the helpfulness of on-site staff.
  • ESG Changemaker presented by Allwyn: The Japanese Grand Prix was honored for its commitment to sustainability, launching a lottery program providing access to the race weekend for 4,000 families and achieving zero waste to landfill, alongside a 64% increase in low-carbon fan transport.
  • Outstanding Cultural Identity: The Chinese Grand Prix was recognized for its immersive integration of local culture, featuring a downtown festival, local food vendors, and unique branding throughout the Shanghai circuit.
Pro tip – F1’s Promoter Awards began in 2023, recognizing the crucial role race organizers play in the sport’s global success and fan engagement.

Looking Ahead to 2026 and Beyond

Formula 1 officials emphasized the importance of continued innovation and growth as the sport moves forward.”I want to thank all our promoters for their hard work and innovation and encourage them to keep developing their events in 2026 and beyond,” stated a senior Formula 1

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