Faced with inflation, organic stores are also starting promotions

2023-05-02 08:01:24

Ordinarily, organic stores rely on healthy and sustainable products, and not on the amount of the receipt to attract customers. But the drop in sales of around 5% in 2022 and inflation have forced the sector to review its strategy. It is impossible, faced with the drastic decline in the purchasing power of the French, not to align themselves with the practices of large retailers, focused on the consumer’s wallet.