Mani, an organic farmer from Rajapalayam, Virudhunagar district: Doing organic farming is not a big gambasutra… If you understand the soil and the nature of the crops and give them the appropriate natural inputs, you can definitely succeed.
If we go to commission mandis and wholesalers, we will not get the price for our produce. To whom we are going to sell, what products, how much they need and the price should be discussed and guaranteed in advance.
Don’t completely depend on a few people to sell the products.
If it is like that, you will definitely have to face problems. I sell the products I produce in three ways…
I send 75 percent of the vegetables grown in the farm to organic stores, departmental stores and supermarkets in Chennai and Coimbatore.
At least once in three months I hold talks, fix the prices for the produce and enter into a contract with them.
I will not ask you to ‘increase the price of my product’, whatever the price of produce that can be sold within that three months is higher in the open market.
Similarly, even if the price in the open market is very low, the contractor will not ask for ‘lower price’. I will send the vegetables at the agreed price.
I fix the minimum price of 25 rupees per kg for vegetables and fruits that I can produce. If the price is lower than this, I will not give the produce. This is the minimum price.
Most of the time I am selling the produce at a higher price than this. By cultivating multiple crops on 4 acres, the income is more than 1 lakh rupees per month.
50,000 rupees per month will come as a net profit after the cost of inputs, weeding, harvesting wages, transportation costs; This is guaranteed profit for me. During festive seasons like Pongal, profits are even higher.
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