2023-11-09 21:17:28
He Black Friday It is already one of the consolidated dates in the shopping calendar of Spanish consumers and, thus, different surveys indicate that they will spend on average on this day in 2023 up to 284 euros per person.
In reality, that figure would be reached in the complete bidding campaign, which starts on November 24 and ends on the 27th, including the so-called Cyber Monday.
It is already one of the periods of greatest consumption of the year in our country, also strategically located before the arrival of Christmas, so the discounts that different stores offer on their products on these days serve to save a lot of money. in the cost of the gifts that we will exchange in the coming holidays.
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The survey that shows greater spending by Spanish consumers is that of Milanuncios together with Appinio, which points to a increase in spending of 35% with respect to the same campaign last year.
Once again, it will be online commerce that accumulates most of this increase in spending, consolidating itself as the most popular form of purchase.
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