Netflix, Tyson vs. Jake Paul, live broadcast of professional boxing return match
Screen tearing and frequent buffering continue due to a surge of 60 million viewers
An error occurred during a live broadcast of professional boxing on Netflix, the world’s No. 1 OTT (online video service), causing great inconvenience to users around the world.
During the boxing match between Mike Tyson and Jake Paul held at AT&T Stadium in Dallas, Texas, USA, which was broadcast live by Netflix on the 16th, an error occurred where the screen froze or continued to buffer.
According to the results of the actual service interruption tracking site DownDetector, there were more than 90,000 reports of problems with games broadcast live on Netflix at the time the error occurred. Additionally, more than 500,000 reports of problems with Netflix streaming were received.
It is presumed that this error occurred due to an overload of users. Netflix released a press release on this day saying, ‘Jake Paul vs. It was revealed that the ‘Mike Tyson’ match was watched live by a total of 60 million households worldwide, with up to 65 million simultaneous access streams.
Also, the pre-match ‘Katie Taylor vs. It was reported that ‘Amanda Serrano 2’ was watched live by 50 million households around the world. Netflix explains that this is likely to be recorded as the most-watched women’s sports event in U.S. history.
Netflix also announced this news through its official X (formerly Twitter) account. Netflix’s post received over 8,000 comments, most of which were complaints about errors.
“All we see is buffering and Tyson’s ass,” one X user mocked. Another user wrote, “Why didn’t you prepare for the flood of users?” and another user said, “60 million households saw more buffering than boxing. “Shouldn’t Netflix apologize, not brag?” he criticized.
Netflix did not disclose the cause of the error. A Netflix official said, “This game has set many new records for Netflix as well,” and added, “Detailed viewership information, including the number of additional viewers, will also be released soon.”
Previously, Netflix broadcasted an episode of the entertainment reality show ‘Love Experiment: Blind Love’ live in April last year, but an error occurred that stopped the live broadcast for more than an hour, so it publicly apologized.
Recently, as sports content has emerged as a new revenue source in the domestic and overseas OTT market, Netflix has entered the live sports broadcasting market in earnest. Netflix plans to broadcast NFL (National Football League) games live on Christmas Day, December 25th. In January next year, WWE (World Wrestling Entertainment)’s popular program Raw is scheduled to be broadcast exclusively.
Meanwhile, a total of 72,300 spectators attended the professional boxing match that Netflix broadcast live on the 16th. Both matches set records for the highest boxing attendance of any match held outside of Las Vegas in U.S. history. ‘Jake Paul vs. Audience revenue for the ‘Mike Tyson’ match exceeded $18 million.
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How can streaming platforms enhance their infrastructure to prevent buffering during high-demand events?
Interview Between Time.news Editor and Streaming Expert
Time.news Editor: Welcome to the Time.news interview series! Today, we’re diving into a recent event that stirred quite a bit of controversy—Netflix’s live broadcast of the boxing match between Mike Tyson and Jake Paul. Joining us is Dr. Emily Hartman, a streaming and media expert. Thank you for being here today, Emily!
Dr. Hartman: Thanks for having me! It’s great to talk about such a significant moment in the realm of live streaming.
Editor: So, Emily, let’s jump right in. On the day of the Tyson vs. Paul match, Netflix reported a staggering 60 million households tuning in. Given that context, can you explain why such a huge influx of viewers would lead to the buffering and freezing issues we witnessed?
Dr. Hartman: Absolutely. When an online platform like Netflix promotes a live event, especially one with the star power of Tyson and Paul, it can lead to an unprecedented surge in traffic. In this case, Netflix had up to 65 million simultaneous streams! Streaming infrastructure is designed to handle large amounts of viewers, but there are limits. If the demand exceeds the capacity or if there are unexpected technical glitches, issues like buffering and freezing can occur. This is, unfortunately, what we saw during the match.
Editor: That clarification helps! Netflix did face a similar problem with the “Love Experiment: Blind Love” live episode last year. Do you think this repeated incident points to a deeper issue with their live streaming capabilities?
Dr. Hartman: It definitely raises questions. The recurring nature of these technical problems suggests that Netflix may need to reassess their infrastructure, especially if they plan to dive deeper into live sports broadcasting. With the streaming service expanding into live sports—like the upcoming NFL games on Christmas Day—they should be investing in more robust systems and infrastructure to support those high-demand events.
Editor: True. Looking at viewer reaction, many users took to social media to express their frustration. Netflix’s social media strategy often blends promotional content with direct user engagement. How do you think this incident affects their brand image?
Dr. Hartman: It’s a delicate balance. On one hand, boasting about record viewership numbers can generate excitement and engagement. However, when users experience extensive buffering during key moments, it can lead to significant backlash. Social media is where customers voice their complaints, and while the sheer numbers are impressive, disappointment can quickly overshadow those achievements if not addressed. Netflix must navigate these waters carefully; transparency and accountability can go a long way in rebuilding trust with viewers.
Editor: You mentioned the audience figures; the pre-match fight drew a considerable 50 million viewers, making it potentially the biggest women’s sports event in U.S. history. How do events like this shape the future of sports broadcasting on platforms like Netflix?
Dr. Hartman: Events like these are pivotal. They not only showcase the growing popularity of women’s sports but also underscore the potential for streaming platforms to monetize this interest. As traditional broadcasters begin to lose viewers to streaming platforms, adapted strategies—such as Netflix’s live sports offerings—can lead to new audiences and revenue opportunities. This could lead to more investments in sports content, especially for significant events that resonate with wider demographics.
Editor: That’s an insightful perspective. As Netflix plans to roll out more live sports programming in the future, do you think viewer expectations around reliability will also evolve?
Dr. Hartman: Absolutely. Viewers have become increasingly accustomed to seamless streaming experiences. Given the hyper-competitive nature of streaming services, any hiccup can make users reconsider their loyalty. Thus, audiences will expect not only high-quality content but also flawless delivery. Meeting these expectations will be crucial for Netflix to establish itself as a top-tier player in the live sports arena.
Editor: do you think Netflix will manage to turn around this narrative with their upcoming live sports broadcasts?
Dr. Hartman: I think they have the opportunity to do so, provided they learn from this experience. Immediate improvements in their technology, effective communication with users, and a demonstrated commitment to quality streaming can help rebuild their reputation. Also, if they showcase exciting content and deliver a smooth experience, viewers will likely be forgiving and even enthusiastic about future broadcasts.
Editor: Thank you so much for your insights, Emily! It’s clear that as streaming continues to grow, so too will the expectations and challenges facing companies like Netflix. We appreciate your time today!
Dr. Hartman: Thank you! It’s been a pleasure discussing this with you. I’m looking forward to seeing how the landscape evolves!