After a year and a month of opening its first store in Colombia, which was installed in Bogotá, the Swedish global furniture and decoration company will inaugurate this Wednesday, October 9, its third store in the country located in the Viva shopping center in Envigado. The second headquarters of the multinational in Colombia has been operating since May of this year in the city of Cali.
According to the company’s directors in the country, the new IKEA store stands out for its accessibility from the metro system, as well as avenues and highways that surround the site where the store was established, in the municipality of Envigado.
“We bring home products that are characterized by their design, functionality, price and quality. This opening will allow us to strengthen our expansion and growth plan for the brand in the region. We have already opened five stores: two in Chile and three in Colombia, in addition to the e-commerce portal for each country,” said Alejandro Arze, Corporate General Manager of Home Improvement at Falabella, a firm that has the IKEA franchise for Chile, Colombia. and Peru.
This new commercial establishment has an area of 18,000 square meters distributed over two floors where more than 6,000 product references are offered in 27 different environments.
“This opening represents a milestone in our expansion in Colombia. We are excited to offer inspiring and functional space solutions. This inauguration reaffirms our commitment to the territory and the local community,” said Hasbleidy Castañeda Triana, country manager of IKEA Colombia..
In addition to the expectation and economic benefit, the arrival of IKEA to the region has so far generated 300 direct jobs, which drive economic development in the Aburrá Valley.
“The arrival of IKEA to our region represents a significant opportunity for local economic development, boosting job creation and promoting innovation to spur foreign investment in our territory,” said Federico Gutiérrez Zuluaga, mayor of Medellín.
For your part, Raúl Cardona González, mayor of Envigado, stated: “It is an honor to welcome you to this new stage of growth and development for our municipality. With the inauguration of IKEA we open a new chapter of innovation, sustainability and opportunities for our community. Welcome to Envigado!”
The opening of the store creates a mobility and security challenge for the authorities of this municipality in the Aburrá Valley. “Together with the shopping center we have designed a PTM -Traffic Management Plan- in view of the number of people who will travel to this part of the city with the purpose of attending the inauguration of IKEA,” explained Juan Fernando Vélez Palacios, Secretary of Mobility of Envigado.
The new IKEA Colombia store has been designed to capture the lifestyle and characteristics of visitors. Its space incorporates elements that highlight the use of balconies, natural light and areas for family or friend gatherings.
For now, visitors will have products from the store’s furniture and home catalog available. According to Hasbleidy Castañeda Triana, country manager of IKEA Colombia, in two or three weeks the warehouse will offer the proposals that the brand brings in decoration for the holiday season and the end of the year.
IKEA Envigado operating hours:
Monday to Friday: 10:00 am to 9:00 pm
- Saturdays: 9:00 am to 9:00 pm
- Sundays and holidays: 9:00 am to 8:00 pm
More information about the IKEA store at www.IKEA.com.co
2024-10-09 01:45:00