Installation of Mr.Lahcen Essaadi, Secretary of State for Crafts and the Social and Solidarity Economy
Rabat – The installation ceremony of Mr. lahcen Essaadi, whom His Majesty King Mohammed VI appointed Secretary of State to the Minister of Tourism, Crafts and Social and Solidarity Economy, responsible for Crafts and the Social and Solidarity Economy, was organized on Thursday in Rabat, in the presence of the responsible minister, Fatim-Zahra Ammor.
During this ceremony, Ms. Ammor praised the remarkable career of Mr. essaadi, highlighting his experience and skills, wich, according to her, will strengthen the ministry’s initiatives.
She also expressed her confidence in Mr. Essaadi’s ability to breathe new life into an already competent ministerial team, with the aim of creating synergy and further improving collective work within the institution.
For his part, Mr. Essaadi highlighted the crucial role of the tourism and craft sectors in the socio-economic development of the country, particularly in rural areas where these activities represent an essential lever for improving living conditions of local communities.
The installation ceremony took place in the presence of the Secretary General of the Ministry of Tourism, Crafts and Social and Solidarity Economy, Mohamed Msellek, as well as the Director General of the maison de l’Artisan, Tarik Sadik.
What are the key challenges facing the crafts and tourism sectors in Morocco today?
Interview: The Future of Crafts and Tourism in Morocco with Mr. Lahcen Essaadi
Q: Mr. Essaadi,thank you for joining us today. Congratulations on your recent appointment as Secretary of State for Crafts and the Social and Solidarity Economy. Can you tell us about your vision for these sectors in Morocco?
A: Thank you for having me. My vision centers on harnessing the potential of the tourism and crafts sectors as vital engines for socio-economic progress, notably in rural areas.These industries are not just sources of income but also represent a rich cultural heritage that can significantly improve the living conditions of local communities. We aim to create a lasting and inclusive economy that empowers artisans and enhances the tourist experience.
Q: During the installation ceremony, minister fatim-Zahra Ammor praised your experience. In what ways do you believe your background equips you for this role?
A: My background in both craft development and community engagement provides a unique perspective on the challenges and opportunities within these sectors.I have been involved in various initiatives that bridge the gap between artisans and market opportunities. My experience in fostering collaboration among stakeholders will be pivotal in promoting synergy within our ministerial team and enhancing the effectiveness of our initiatives.
Q: You mentioned the importance of rural development. How do you plan to leverage crafts and tourism to support rural communities in Morocco?
A: Rural communities frequently enough face economic challenges, and crafts present an amazing possibility to generate income. By promoting local artisans and creating platforms for them to showcase their work, we can attract tourism that directly benefits these regions. Additionally, we aim to implement training programs to develop skills and empower these communities, ensuring they can compete in both local and international markets.
Q: What are some practical strategies you intend to implement to improve the synergy within your ministerial team?
A: Open dialog and collaboration will be our cornerstones. I plan to initiate regular workshops and brainstorming sessions to encourage innovative ideas and share best practices. By fostering a culture of teamwork, we can create a more cohesive approach to our challenges.It’s essential that every member feels valued and has a role in our common goals.
Q: In the context of the current socio-economic climate, what message do you want to send about the role of crafts and tourism in Morocco?
A: Crafts and tourism are not just economic activities; they are integral to preserving our national identity and heritage. They have the potential to create jobs, promote local culture, and attract foreign investment. My message is clear: by investing in these sectors, we are investing in our communities and our future. We must adapt and innovate, ensuring our artisans and tourism professionals thrive in a competitive landscape.
Q: what advice would you give to aspiring artisans and those interested in the tourism industry in Morocco?
A: Stay passionate and dedicated to your craft. Connect with local networks and seek support from institutions that promote artisanship. In tourism, always prioritize your unique cultural narratives and experiences; they are your strengths in a global market. Continuous learning and adaptation are key. together, we can elevate Morocco’s crafts and tourism sectors to new heights.
Conclusion: Thank you, mr. Essaadi, for sharing your insights and vision for the future of crafts and tourism in Morocco. We look forward to seeing the positive impact of your leadership in these crucial sectors.